Senior Business Development Representative

GAINSystems•Atlanta, GA

About The Position

GAINS is redefining supply chain planning for inventory-intensive industries. Our composable, decision-centric platform integrates strategic design and operational planning, enabling organizations to optimize performance, adapt to disruption, and deliver measurable outcomes quickly. By aligning decisions across every level of the supply chain, GAINS empowers customers to balance cost, risk, and service while continuously improving. The Opportunity GAINS is seeking a Senior Business Development Representative to lead strategic pipeline generation, amplify our go-to-market motions, and accelerate new logo acquisition. In this role, you will own the development of high-value outbound strategies, oversee qualification excellence, and partner cross-functionally to drive predictable, scalable pipeline growth. You will serve as a key liaison between Sales, Marketing, and Product, ensuring our demand-generation efforts align with market needs and revenue goals. This role is ideal for a highly skilled business development leader who can balance hands-on execution with strategic insight—regularly engaging C-level prospects, strengthening our ABM approach, and guiding junior BDRs in best-in-class prospecting practices.

Requirements

7+ years of experience in business development, account development, or sales roles within a B2B SaaS environment, ideally in supply chain planning.
Proven success building and executing outbound programs targeting enterprise or strategic accounts.
Experience engaging and influencing VP- and C-suite stakeholders.
A strong understanding of enterprise business processes and how they map to SaaS platform capabilities.
Exceptional interpersonal, communication, and executive-presence skills.
Demonstrated ability to collaborate across Sales, Marketing, Product, and RevOps teams.
Expertise with Salesforce CRM and marketing automation tools.

Nice To Haves

Experience mentoring or coaching BDRs or SDRs is highly preferred.

Responsibilities

Lead strategic outbound pipeline generation programs targeting GAINS’ highest-value accounts and industry segments.
Engage executive-level prospects across email, phone, social, and events to build meaningful relationships and create new business opportunities.
Partner closely with Marketing and Sales Leadership to refine our ideal customer profile (ICP), prioritize target accounts, and develop account-level pursuit plans.
Drive and enhance Account Based Marketing (ABM) initiatives in partnership with Marketing, ensuring multi-threaded engagement and tailored value messaging.
Oversee the qualification and nurturing process for inbound and outbound leads, as well as early stage deals, ensuring consistency, rigor, and alignment with sales methodology as well as increasing pipeline conversion.
Mentor and guide junior BDRs, sharing best practices, refining processes, and leading training sessions on prospecting tactics and messaging.
Collaborate with Product Marketing and Revenue Operations to refine GTM positioning, improve lead quality, and strengthen market intelligence.
Support field sales teams by identifying expansion opportunities, accelerating deal cycles, and enabling deeper executive engagement.
Maintain accurate Salesforce and Pardot data to support forecasting, TAM analytics, territory planning, and performance reporting.
Act as a feedback loop from the market—providing insights on buyer behavior, competitive trends, messaging performance, and new opportunity areas.

Benefits

Be part of a team solving real-world supply chain problems with modern technology and a composable, decision-oriented approach.
Help shape how the market views a new category of planning that delivers outcomes—not just dashboards or data.
Join a collaborative, fast-paced team that values innovation, impact, and customer success.

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