Senior Branding Specialist

Indinterns

1d•Remote

About The Position

Webriy is a fast-growing SaaS company building next-generation digital tools for agencies, freelancers, and modern businesses. They move fast, ship often, and care deeply about the quality of every pixel and word that represents their brand. As they scale globally, they are looking for a talented Branding Specialist to define and drive the visual and verbal identity of Webriy — someone who takes full ownership and isn't afraid to think big. As the Senior Branding Specialist, this person will be the single owner of Webriy's brand identity. From visual systems and tone of voice to campaign assets and brand guidelines, they will ensure Webriy looks, sounds, and feels world-class at every touchpoint. They will work closely with founders, product designers, and the marketing team in a fully remote, high-autonomy environment.

Requirements

2-4 years of hands-on experience in branding, visual identity design, or brand strategy — preferably at a SaaS or tech company
Expert-level proficiency in Figma; strong working knowledge of Adobe Creative Suite (Illustrator, Photoshop, InDesign)
A strong portfolio demonstrating end-to-end brand identity projects — from initial brief to final execution
Proven experience creating brand guidelines and design systems used by cross-functional teams
Deep understanding of brand strategy: positioning, brand architecture, audience segmentation, and messaging hierarchy
Solid understanding of how branding intersects with digital marketing — SEO, paid media, email, and social
Excellent written and verbal English communication skills with the ability to present and justify brand decisions
Self-directed and highly organized — thrives in a fully remote, async-first startup environment

Nice To Haves

Experience with motion design or video editing (After Effects, CapCut, Premiere Pro)
Familiarity with Webflow, Framer, or similar no-code web tools
Background in agency-side branding or working with multiple brand identities simultaneously
Experience designing for white-label or multi-brand digital products
Knowledge of brand compliance across reseller or partner ecosystems

Responsibilities

Develop, own, and continuously evolve Webriy's complete brand identity — logo system, typography, color palette, iconography, and tone of voice
Build and maintain a comprehensive brand style guide used across product UI, marketing, sales, and social media
Lead visual storytelling across all channels — website, email campaigns, social platforms, blog, and product onboarding experiences
Collaborate with the product and engineering teams to ensure in-product branding is consistent with the external brand
Conduct regular brand audits and competitive landscape analysis to maintain a sharp, differentiated brand presence
Design high-quality marketing collateral including landing page visuals, pitch decks, case study layouts, social creatives, and product explainer graphics
Define and refine brand messaging frameworks — taglines, positioning statements, and value propositions — aligned with Webriy's target audience
Brief and manage external designers or freelancers when scaling campaign output
Track brand performance metrics including design consistency, brand recall, and share of voice
Partner with the SEO and content teams to align visual branding with content strategy and paid campaigns