Senior Associate, Planning

IPG MediaBrands•Los Angeles, CA

46d•$70,000 - $70,000

About The Position

If you are looking for a people-first organization that can offer you the career you crave, UM is your home. We are the destination of choice for the world's best talent, where every individual is empowered to unleash their limitless potential and do the best work of their careers. We are always searching for passionate team members who love media and live and breathe our core values of Curiosity, Courage, and Community. We seek out those who aren't afraid to ask the tough questions, are excited to explore the nuances, and are hungry for personal growth and continuous learning. People who thrive at UM are collaborators by nature who pursue diverse perspectives because they understand that true innovation is driven by inclusivity. As a people-first agency, we provide the information, tools and technology, career development, and empowerment our people need to realize their potential and achieve their career ambitions. A global media network within the IPG Mediabrands family, UM operates in over 100 countries, with 3,000+ people innovating on a roster of powerful brands and our client campaigns have been recognized by the industry's most competitive global showcases like Cannes Lions, Festival of Media Global, and WARC. â¯ As a result of our people-first commitment, UM has been celebrated as a FORTUNE Best Workplace in Advertising & Marketing in the US, a Campaign Best Place to Work in EMEA, a Campaign Asia Diverse & Inclusive Workplace in APAC, a top 3 agency in LATAM by The Effies, and ranked the number one agency in both Canada and MENAT by RECMA. We are looking for dynamic, best-in-class talent for a major theatrical/home entertainment/television account. The Senior Associate, Planning plays a crucial role in the development and day-to-day stewardship of media plans in accordance with the strategies developed. This opportunity will continue to propel your career in media, providing a platform to collaborate with a leading consumer brand.

Requirements

1+ years of media planning experience
Experience with campaign management/ad serving technology and third party market research tools such as Double Click DART, comScore Media Metrix, Nielsen NetView, MRI, Simmons, etc.
Strong written, verbal communication, negotiation, and presentation skills
Ability to work effectively cross functionally and maintain strong professional relationships with clients, internal teams, and other various outside vendors
Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)
Ability to effectively multi-task competing priorities and projects through time management and organization
Proficient understanding of accounting principles, data analyzing, and market research
Strong quantitative skills, including analytical abilities
Passion for entertainment marketplace and content (movies, streaming, TV, etc.)

Responsibilities

Create integrated, holistic media plans across all channels, including TV, Digital, Outdoor, Radio, etc.
Manage the day-to-day implementation, optimization, and performance of campaign activities including authorizations, budgets, and the reconciliation process
Analyze and provide clients with research data as well as strategic analysis of campaigns
Evaluate media proposals and create recommendations that ensure marketing and media objectives are being met
Effectively negotiate digital proposals with partners
Build and maintain strong working relationships with team members, clients, and publishers to ensure an effective creation and implementation of campaigns
Create competitive analysis of entertainment marketplace on a frequent basis with strategic insights included
Assist in financial and billing process; entering in contracts and tracking budgets on a weekly, monthly and quarterly basis
Mentor Associates and provide opportunities for continued growth and advancement
Accommodate ad hoc responsibilities and evolving job duties

Benefits

medical and dental coverage
401(k) plans
flex spending
life insurance
disability
employee discount program
employee stock purchase program
paid family benefits
discretionary time off days
company-wide Appreciation Weeks and Wellness Days
competitive salary
eligibility for an annual discretionary incentive award or a relevant incentive award