Senior Associate, Planning

Omnicom Media US PHDNew York, NY
$40,000 - $75,000Hybrid

About The Position

PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands. Brilliant media thinking is in our DNA. A culture of thought-leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,000 employees in over 100 offices worldwide. We combine the latest industry insight with the best creative minds to produce planning innovation and create award-winning work for some of the world’s largest advertisers. Finding a better way is our ethos and sums up how we approach everything – from a new client brief to the way we work. As a Senior Associate in Planning at Omnicom Media, you will play a vital role in the planning team, leveraging your growing experience to support the development and implementation of complex, multi-channel media strategies. You will be responsible for more advanced tasks in campaign development, data analysis, and client service, while continuing to build your expertise as a media planning professional. Your analytical abilities and attention to detail will help deliver exceptional results for clients and contribute to overall team excellence.

Requirements

  • Bachelor's degree in advertising, marketing, communications, business, or a related field.
  • 1-2 years of experience in media planning or a related field.
  • Strong analytical skills and proven ability to interpret and synthesize data into meaningful insights.
  • Proficiency in Microsoft Excel, PowerPoint, and industry-standard planning tools.
  • Effective written and verbal communication skills.
  • Ability to manage multiple tasks, timelines, and priorities with organization and attention to detail.
  • Collaborative, proactive, and committed to ongoing learning and professional growth.

Nice To Haves

  • agency experience preferred

Responsibilities

  • Support and co-lead the development and execution of integrated, cross-channel media plans that directly address client business objectives.
  • Analyze audience, market, and campaign data to provide insights that inform media recommendations and optimize plan performance.
  • Prepare and present client-facing materials, including flowcharts, presentations, and competitive reviews, ensuring accuracy and strategic alignment.
  • Participate in ongoing campaign monitoring, optimizations, and post-campaign analyses, delivering clear takeaways and actionable recommendations.
  • Maintain strong understanding of client industries, goals, competitive environments, and evolving media landscapes.
  • Act as a mentor and resource to Planning Associates, providing guidance and supporting onboarding and ongoing training initiatives.
  • Ensure high standards of documentation, project management, and adherence to Omnicom Media processes throughout all planning activities.
  • Collaborate closely with internal teams-including activation, strategy, analytics, and content to ensure seamless plan implementation.
  • Take initiative in updating and applying industry best practices, emerging technologies, and OM-specific tools to enhance planning outcomes.
  • Proactively contribute ideas, solutions, and improvements to enhance team performance and client results.

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave
  • paid medical leave
  • STD/LTD insurance benefits
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