Senior Associate, Planning
dentsu•New York, NY
•Remote
About The Position
We are looking for a Senior Associate, Media Planning for one of dentsu's CPG accounts. You may be based anywhere in continental United States as long as you can work EST or CST hours. You must demonstrate working knowledge of the media space, specifically digital and available media research and systems. You will assist with daily account needs by conducting reporting, sending email updates and assisting in strategy efforts.
Requirements
- 1+ years of experience in media planning
- Relevant media planning and buying experience across channels
- Familiar Media Tools, Reach Frequency Tools, and/ or other media tools
- Experience with conducting Competitive Analysis
Responsibilities
- Assist with planning and strategizing primarily digital media campaigns
- Coordinate with creative agencies on creative assets and accounts needs
- Coordinate with multi-channel teams to create strategic and thoughtful integrated media plans across channels.
- Communicate with clients via email on questions and specific media plans
- Evaluate timelines and manage daily deliverables
- Help to analyze competitive landscapes, pulling reports using agency tools and compiling insights
- Help manage a large Media Budget and Flowchart
- Assist in guiding media channel selection and identify new opportunities
Benefits
- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
