Senior Associate, National Video/Broadcast

dentsu•New York, NY

41d•$51,000 - $83,375•Hybrid

About The Position

We are looking to add a National Video Investment Senior Associate supporting one of our iconic brands. You will report into the National Video Investment Senior Manager. This role is based in New York City, NY. Supported by the Associate, you will coordinate all facets of the video investment process.

Requirements

1+ years of media buying experience, including at least 1 year at the Associate level
Experience with tv (broadcast and cable) and Digital Video Buying
Working knowledge of MediaOcean, Productivity (GMP), and Prisma
Working knowledge of GRPs, Media Math, and FEP Campaign
Knowledge of media research terminology
Proficiency in Microsoft Suite (especially Excel, PowerPoint, and Outlook

Responsibilities

Develop and oversee National Video Investment Associates alongside senior staff members
Prepare reports (Tracking, GRP, Posts) for the client
Ensure that DDS and GRP charts reflect most updated brand requirements
Communicate with networks regarding client's scheduling
Ensure that move requests have been requested and are being followed up on daily
Organize all upfront information into summary documents (i.e. "Roll-Ups")
Analyze upfront plans, execute options and sell-off requests, negotiate scatter buys and prepare scatter buy recommendations
Ensure information is provided to team regarding client issues, internal agency issues, changes in account status, etc.
Prepare Monthly Spending Report
Maintain relationships with vendors
Assist management team (Directors etc.) in developing strategies for media buys
Stay informed about latest trends in media, programming, and ratings as well as maintain special client related projects (i.e. Marketplace updates)
Inform client/team of new opportunities as well as issues & assist in facilitating client meetings