Senior Associate - Acquisition

DoorDash USA • San Francisco, NY

8h

About The Position

As a Sr. Associate, Consumer Integrated Marketing – New Verticals Acquisition, you will play a key role in helping DoorDash acquire new consumers by developing audience-first, insight-driven strategies for our New Vertical business. Reporting into the Sr. Manager of Integrated Marketing, this role focuses on identifying, testing, and scaling acquisition opportunities that bring new customers onto the platform and increase MAU growth. This is a highly cross-functional role that sits at the intersection of brand, growth, social, analytics, and operations. You’ll partner closely with teams across Marketing, Product, Analytics, and Strategy & Operations to bring campaigns to life across paid, owned, earned, and in-app channels. This is an ideal role for someone who is adaptable, curious, and excited to work across different types of integrated and partner-driven initiatives.

Requirements

• 4-7 years of professional experience in marketing, with a focus on acquisition marketing in a B2C environment
• Bachelor’s degree required; MBA a plus
• Experience working across organic social, brand, and paid acquisition, with an understanding of how channels work together across the funnel
• A strong understanding of branding and organic social, with an instinct for cultural relevance and the ability to identify, contribute to, or amplify viral online moments that resonate with consumers
• A strategic, data-informed mindset - you can identify trends, interpret performance, and keep the consumer at the center of decision-making
• A test-and-learn mindset, with comfort designing experiments, analyzing results, and translating insights into action
• Strong project management skills, with the ability to juggle multiple priorities and collaborate effectively across teams
• Experience working cross-functionally and influencing partners without direct authority
• Fluency across the marketing mix and a solid grasp of core marketing principles
• A collaborative and creative approach to problem-solving, paired with an ability to execute with speed and rigor
• An ownership mentality and bias for action; you’re dependable, proactive, and comfortable operating in a fast-paced environment

Nice To Haves

• SQL experience is a plus, but not required

Responsibilities

• Assess acquisition marketing opportunities and develop insights through testing, experimentation, and performance analysis, acting as a strong voice of the consumer within the Marketing organization
• Help shape and execute overarching acquisition strategies, grounded in audience-first thinking, clear goals, category priorities, and compelling consumer value propositions
• Support the development and execution of integrated campaigns and initiatives in partnership with Creative, Growth, Retention, Organic Social, and Influencer teams
• Work cross-functionally with Strategy & Operations, Analytics, Product, and Operations partners to align on strategy, goals, and execution plans
• Contribute to testing roadmaps, learning agendas, and measurement frameworks to continuously improve acquisition effectiveness
• Track and report on primary acquisition metrics, sharing progress, insights, and learnings with stakeholders and senior leaders
• Manage multiple workstreams at once, ensuring projects stay on track, timelines are met, and partners are aligned
• Stay current on cultural trends, consumer behavior, marketing best practices, and the competitive landscape, bringing fresh thinking to the team

Benefits

• comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act).
• DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.
• For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
• For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees