Senior Analyst, Sales Execution

Constellation Brands • DeKalb, IL

2d • Remote

About The Position

The Senior Analyst, Sales Execution plays a pivotal role in driving operational excellence across the Sales Execution ecosystem. The role leads key components of the Independent Space and Shopper First Shelf Programs—spanning planning, analytics, reporting, and tool management—to support consistent Space and SFS execution in the field. It delivers executive‑ready KPI and ROI insights, manages the Sales Execution Incentive program, and oversees monthly Sales Execution materials that promote execution awareness and recognition across the organization. This position works cross‑functionally with BU space teams, IT, Sales Learning & Development, and other SET partners to develop national sell story content, integrate technology enhancements, and support broader sales technology initiatives, with an emphasized focus on Shopper First Shelf and Space Programs. Additional responsibilities include managing tools, processes and reporting such as the annual Space and Shopper First Shelf planning process, the Sales Execution Incentive scorecards, the Sales Execution decks, the annual Sales Focus Calendar, the Independent Planogram Integrity reporting, Launchpad playbooks, and providing support for ad hoc Sales Enablement needs. Through strong analytical and collaborative capabilities, the role ensures the sales organization is equipped with the tools, insights, and resources needed to elevate execution and drive performance.

Requirements

• A Bachelor’s degree or equivalent job experience is required, with emphasis in data analysis and storytelling to drive actionable insights
• 3-5 years’ experience in a strategic planning or reporting role within consumer package goods industry strongly preferred
• Familiarity with Circana, IQ and BI required
• Expert knowledge of Microsoft Excel, Microsoft PowerPoint and PowerBI
• Strong attention to detail and results-orientation, with the ability to consistently meet commitments and deadlines
• Highly developed interpersonal skills are necessary, with the ability to influence and drive consensus
• Exceptional verbal and written communication/presentation skills with the ability to communicate across all levels of the organization
• Demonstrated ability to manage or create large datasets and models
• Strategic and analytical thinker, with the ability to investigate the details and interpret the impact of key business drivers
• Some domestic travel required (5-10%).
• Must be able to lift up to 25 lbs. on a regular basis
• Must be able to travel by plane or train for long distance.
• Must be able to work in a professional corporate office environment.
• Must be able to stand, walk, sit; use hands to handle or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch or crawl; talk and hear.
• Must have close vision, distant vision, ability to adjust focus, peripheral and color vision.
• Must be able sit and/or stand for long periods of time, and work on a computer for extended periods.

Responsibilities

• Lead several core components of the Independent Space and Shopper First Shelf Programs, including: Overseeing the Space & SFS planning process, including Anaplan model management, training and communications, development of planning tools and resources, and performance‑to‑goal tracking with field sales and BU space execution teams.
• Developing, managing, and socializing comprehensive SFS ROI reporting (Power BI and Excel), along with actionable national‑ and local‑level insights for use in distributor sell‑in materials.
• Managing the Independent Planogram Integrity Tool and all related reporting, resources, and support materials for field sales and BU space execution teams.
• Supporting any adhoc needs and requests related to Shopper First Shelf and Space program analytics, ROI and tracking.
• Manage the internal Sales Execution Incentive program, including: Contribute to the design of an effective year‑long incentive plan leveraging key qualifiers and rankers to drive competition and elevate performance against sales KPIs and strategic priorities.
• Tracking and communicating performance through regularly distributed scorecards and live presentations during monthly Sales Execution calls.
• Coordinating all incentive‑trip logistics in partnership with the event planning team.
• Oversee the coordination and development of monthly Sales Execution Deck materials, delivering clear, accurate, and executive‑ready presentations of KPI performance and execution levels to sales leadership and the broader sales organization.
• Partner with Sales Learning & Development to support the development and execution of national holiday sell stories, supporting the ideation process, elevating visual presentation, and supporting the pulling together of all data requirements across Circana, IQ, and BI platforms.
• Collaborate with IT and cross‑functional SET partners on technology‑driven initiatives, ensuring Space and SFS components are accurately integrated and fully reflected within Sales Star programs.
• Manage the annual update of the Sales Focus Calendar and drive enhancements to improve its value for the field sales organization.
• Manage Launchpad playbooks in partnership with the Sales Execution Analyst, ensuring accuracy, consistency, and timely updates.
• Provide support for ad hoc Sales Enablement projects and requests as assigned by Sales Execution Manager or Director.

Benefits

• We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and any other benefits to eligible employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level