Senior Analyst, Marketing Analytics (Remote)
About The Position
ezCater is the leading food for work technology company in the US, connecting anyone who needs food for their workplace to over 100,000 restaurants nationwide. For workplaces, ezCater provides flexible and scalable solutions for everything from recurring employee meals to one-off meetings, all backed by 24/7 customer service with real humans. ezCater also enables companies to manage their food spend in a single, customizable platform. For restaurant partners, ezCater helps them grow their business by bringing them more orders and new high-value customers. We're backed by top investors including Insight, Iconiq, Lightspeed, GIC, SoftBank, and Quadrille. Join us as a Senior Analyst in our thriving Marketing Analytics team, where you'll unleash the power of data to fuel innovation. Collaboration is at the heart of what we do, bridging Marketing, Analytics, Data Engineering, Customer Service, and Product teams. You'll be the trusted partner of a skilled peer group, playing a pivotal role in surmounting complex analytical challenges that fortify our go-to-market strategies. This role isn't just about data; it's about driving innovation and making a tangible impact. Here, you'll shape our customer strategy using cutting-edge marketing tech. Data is our compass, guiding every decision, especially within our marketing endeavors. If you're passionate about pioneering retention strategies, amplifying performance measurement, establishing impactful reporting, conducting A/B tests, and quantifying the influence of our marketing initiatives on customer order activity, we're excited to connect with you. Your journey to shaping the future starts here!
Requirements
- 3+ years of relevant quantitative or technical analysis experience, preferably in marketing or e-commerce
- Strong SQL skills for data manipulation and analysis, coupled with experience in statistical modeling (R or Python preferred)
- Proficiency in marketing attribution methods, return on ad spend, and experimental test design (A/B testing)
- Familiarity with diverse marketing tactics including optimizing customer retention through strategies such as Email, SMS, Push, SEO/SEM, Direct Mail, and more
- Knowledge of modern data exploration and visualization tools like Snowflake, Tableau, Looker, Google Data Studio, or PowerBI, and proficiency in Google Analytics or similar digital analytics platforms
- Effective communication skills to convey data insights across different audiences
- Independent worker with cross-functional collaboration ability and adeptness in presenting insights to stakeholders
- Strong organizational skills, time management, and multitasking capability
- Ability to travel up to 5 days per quarter for Together Weeks, team gatherings and other events, when applicable.
Responsibilities
- Collaborate closely with senior leaders on exciting business problems, actively shaping the team's strategic direction and focus
- Elevate customer personas and segmentation for personalized marketing, deepening our understanding of target audiences
- Analyze retention and ezRewards Loyalty Program performance, identifying growth opportunities and implementing action plans with cross-functional teams
- Develop insights through in-depth analysis, models, and reports, uncovering new marketing growth opportunities and informing business performance strategies
- Lead the evolution of our Marketing team's experimentation process and documentation, fostering a structured framework for innovation
- Enhance data visualization tools for informed decision-making and empower Marketing teammates
- Utilize data-driven analyses, A/B tests, and statistical models to uncover customer behavior insights and optimize marketing strategies
- Share marketing domain expertise, acting as a thought leader and mentor to peers for collaborative growth
Benefits
- Market competitive salary
- stock options that you’ll help make worth a lot
- 12 paid holidays
- flexible PTO
- 401K with ezCater match
- health/dental/FSA
- long-term disability insurance
- mental health and family planning resources
- remote-hybrid work from our awesome Boston office OR your home OR a mixture of both home and office
- a tremendous amount of responsibility and autonomy
- wicked awesome co-workers
- Relish (and many more goodies) when you’re in our office
- knowing that you helped transform the food for work space
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
1-10 employees
