Senior Analyst, Advertising Technology

EMARKETERNew York, NY
57d$130,000 - $150,000Hybrid

About The Position

EMARKETER is the leading research, data, and insights provider for marketing, advertising, and commerce professionals. Our data-centric forecasts and rigorous analysis empower strategic decisions for brands, agencies, media platforms, technology companies, and more. With a strong focus on the transformation of digital advertising and ecommerce, EMARKETER’s forecasts, reports, and benchmarks enable global companies to anticipate tomorrow’s market trends for confidence today. EMARKETER is a division of Axel Springer SE, one of Europe’s largest media companies. We're hiring a Senior Analyst to lead our ad tech coverage and contribute to our advertising and media research more broadly at EMARKETER, the preeminent provider of research on digital markets. This is a high-profile role with the opportunity for the right candidate to develop a significant market presence. The role will report directly to the desk lead for our advertising and media coverage and will have no direct reports. As Senior Analyst, you will be responsible for writing research reports and delivering presentations at industry conferences, client events, and webinars. You’ll be expected to be EMARKETER’s foremost authority on the ad tech space, building a reputation as a trusted, data-driven expert on the industry and a go-to resource both internally and externally. This role requires a deep understanding of the economics and mechanics of digital advertising, as well as a data-informed perspective on how AI is changing ad measurement, programmatic transactions, and consumer data analysis. The position is ideally suited for someone with the knowledge and willingness to put a stake in the ground on predictions, trendlines, and disruptors. This is a hybrid role working from our New York City HQ at One Liberty Plaza two times a week.

Requirements

  • Background in a role involving writing and analysis centered on advertising or adtech (e.g., market research, data-driven journalism, consulting); ideally with a few years of industry experience.
  • Public speaking experience with client presentations, industry events, media appearances and/or webinars.
  • Expertise in creating and delivering memorable, story-driven presentations.
  • Ability to multitask and prioritize as assignments shift in a fast-paced, deadline-driven environment.
  • Exceptional writing, charting, data comparison, and analysis skills.
  • Strong Excel and PowerPoint skills.
  • Applicants must be authorized to work in the United States without the need for visa sponsorship, now or in the future.

Nice To Haves

  • A specialist who understands the landscape and dynamics of adtech, and who is knowledgeable about the broader market.
  • A structured thinker who possesses exceptional writing and data analysis skills.
  • A curious researcher who is adept at data storytelling; this person can look at many data points and find the key insights across data sets.
  • A highly effective communicator who is skilled at concise, clearly organized report writing.
  • A networker who has a strong LinkedIn presence and enjoys building connections with industry leaders and on social media.
  • A team player who is committed to collaborating across the organization.
  • A client-focused analyst, with the drive and skills to develop new products to meet pressing client needs

Responsibilities

  • Create forward-looking original insights to guide client decision-making on trends, disruptions and challenges.
  • Deliver tightly structured, insightful and actionable reports and presentations tailored to the key needs of our audience.
  • Ensure all deliverables include sharp data analytics, meet our high quality standards, publish on schedule and provide actionable insights that help clients get their jobs done.
  • Collaborate with researchers, forecasters, editors, and cross-functional teams on client-centric content.
  • Engage proactively with peers through social media like LinkedIn, at major conferences, and in the media.
  • Represent EMARKETER at conferences, webinars, and in media as an industry thought leader.
  • Join sales calls on an ad hoc basis to talk to your research.
  • Deliver on sponsored and paid presentations, webinars and podcasts
  • Stay on top of changing patterns in your industry.

Benefits

  • Unlimited PTO, 10 paid holidays, and 16 weeks of parental leave
  • Comprehensive medical, dental, and vision insurance plans
  • Matched and vested 401k plan
  • Access to resources for financial planning guidance, family planning services, mental health reachout and Employee Assistance Programs (EAP)
  • Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

101-250 employees

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