Brand Consulting - Senior Account Manager

Creative Artists AgencyNew York, NY
2d$89,000 - $120,000Hybrid

About The Position

The CAA Brand Consulting Senior Account Manager will play a key role in one of our largest Brand Consulting clients. The Senior Account Manager will lead the day to day management and activation of marquee entertainment properties in the brands portfolio. The candidate will interface day to day with the client and will work cross functionally with internal/external vendors, clients and agencies.

Requirements

  • 6-8+ years of relevant experience
  • Ability to travel and be on site at events, outside normal business hours on an as needed basis
  • Exceptional verbal and written communication skills
  • Demonstrate highest level of critical thinking with focus on proactiveness and attention to detail
  • Expertise in managing projects and budgets
  • Excellent presentation skills
  • Previous experience with managing and developing junior staff members
  • Project management expertise
  • Sustain relationships with clients and grow the business
  • Understanding of the client’s industry and latest developments
  • Strong negotiation skills
  • Strong PowerPoint & Excel
  • Ability to balance and progress multiple projects and project components at one time, on tight timelines
  • BA or BS preferred

Responsibilities

  • Day to day management of existing tentpole sponsorships & entertainment partnerships including communication directly with properties, organization of project plans and asset tracking documents
  • Lead overall planning of campaigns, events and activations, working with internal account team, client team and external agencies
  • Aid in development & manage day to day execution of property-specific programs, contractual assets, promotions & experiential activations
  • Aid in development of integrated marketing and sponsorship activation plans, showcasing how digital, social, PR, retail and other channels come to life
  • Oversee & facilitate the creative development process of marketing materials, experiential assets and event-related creative (includes briefing designers & obtaining internal & client approvals)
  • Work with CAA Data & Analytics to assist with development and execution of measurement evaluation annually
  • Work with other team functions (e.g. Creative, Experiential, Social Impact, Insights / trends, etc.) to ensure goals and objectives are met
  • Develop and deliver compelling written and verbal communications
  • Create presentations for key meetings internally and externally
  • Track activation budgets with accountability for reporting
  • Develop relationships across CAA to find and promote new opportunities to client
  • Lead, manage and inspire a team of direct and indirect team members
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