Senior Account Executive, Food & Beverage

M18New York, NY
76d$80,000 - $80,000Hybrid

About The Position

Our growing Food & Beverage team works on some of the most forward-looking projects in New York City and around the country. Our clients, including, Daniel Boulud’s Dinex, Jungsik, Singapore Airlines, Tao Group Hospitality, CityPickle, Cafe Commerce, Baha Mar, Beekman a Thompson Hotel, LA Tourism, and more, trust us with critical strategic communications plans for shaping brands, opening new restaurants, hotels, attractions and driving consumers to high end establishments. Role location: This role is based in our New York, N.Y. office on a hybrid basis, in-person at least two days per week.

Requirements

  • A minimum of 3-4 years of strategic communications experience
  • Experience in media relations for clients in the food and beverage, hospitality and culinary industries
  • Outstanding project management skills, with the ability to prioritize work streams and track progress across multiple teams
  • Ability to multitask, handle multiple projects at once, work quickly and meet deadlines in a fast-paced environment with high attention to detail
  • Demonstrated relationships with reporters and strong news sense
  • Able to communicate clearly and effectively, both verbally and in writing, with varying levels of staff, clients, the media, etc.
  • Ability to work with a team to meet group objectives
  • Confident communications skills to support with direct client communications via phone, email, video call and in-person meetings
  • A positive attitude and willingness to experiment with new tactics or platforms that support client objectives backgrounds and can assess role leveling on an individual basis.

Responsibilities

  • Develop and implement strategy and campaign planning for multiple high-profile client accounts, for both earned media and influencer strategy
  • Serve as a day-to-day point of contact for clients
  • Engage with key reporters and editors
  • Lead outreach and maintain influencer/creator relationships to ensure smooth collaborations with clients
  • Use your knowledge of the media landscape to develop creative, interesting opportunities to promote clients and generate earned media coverage
  • Write and edit persuasive external and internal documents such as press releases, op-eds, fact sheets, talking points and communications plans
  • Draft and develop content that can be leveraged for both earned media and owned-channels, including LinkedIn, Instagram and other online platforms
  • Secure and supervise media interviews and shoots
  • Concept, secure and assist with execution of events and partnerships
  • Assist with the planning and execution of influencer-facing events such as property tours, curated dinners, and launch events
  • Participate in business development opportunities
  • Manage internal client teams and mentor junior staff
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