Segment Marketing Manager

T-Mobile • Frisco, WA

1d • Hybrid

About The Position

This role is essential for optimizing the portfolio of products and services across diverse business segments to maximize revenue and reduce customer churn. It involves planning, creating, and producing marketing communications to implement strategic objectives effectively. The role requires developing business cases that consider market dynamics, consumer behavior, competitive actions, and channel conflicts. Success is measured by the ability to drive long-term customer engagement and achieve targeted business outcomes. The work impacts the organization by enhancing market presence and supporting sustained customer relationships through coordinated, account-focused marketing efforts.

Requirements

• Bachelor's Degree plus 3 years of related work experience OR advanced degree with 1 year of related work experience OR combination of education and experience deemed equivalent
• Team Building
• Cross Functional Relationships
• Negotiation
• B2B Marketing Strategy
• Communication
• Presentations
• At least 18 years of age
• Legally authorized to work in the United States

Nice To Haves

• 4-7 years Marketing experience.
• 4-7 years Experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods, with a focus on Marketing, Product Management or Sales.

Responsibilities

• Develop and implement marketing plans and business cases to support product and service communication and distribution
• Prepare recommendations for annual business plans, strategies, and tactical marketing plans
• Collaborate with creative, merchandising, advertising teams, and agencies to develop marketing materials and value propositions
• Partner with marketing planning, analysis, consumer insights, and product management teams to inform promotion, pricing, and product roadmaps
• Coordinate cross-functional partnerships with sales, product management, and operations to ensure consistent execution and brand presentation
• Also responsible for other duties/projects as assigned by business management as needed

Benefits

• competitive base salary and compensation package
• annual stock grant
• employee stock purchase plan
• 401(k)
• access to free, year-round money coaches
• medical, dental and vision insurance
• a flexible spending account
• paid time off
• up to 12 paid holidays
• paid parental and family leave
• family building benefits
• back-up care
• enhanced family support
• childcare subsidy
• tuition assistance
• college coaching
• short- and long-term disability
• voluntary AD&D coverage
• voluntary accident coverage
• voluntary life insurance
• voluntary disability insurance
• voluntary long-term care insurance
• mobile service & home internet discounts
• pet insurance
• access to commuter and transit programs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees