Sales Representative

BRAD HALL COMPANIES•Fort Morgan, CO

6d•$60,000 - $250,000

About The Position

This position is responsible for selling fuel, lubricants, diesel exhaust fluids (DEF), cardlock fuels, and petroleum equipment to a diverse range of customers. What You Will Do… Sales and Business Development Identify and target profitable new business opportunities to expand the customer base for fuel, lubricants, DEF, cardlock fuels, and petroleum equipment. Develop and implement effective sales strategies to achieve profitable sales targets and grow market share. Conduct market research to understand customer needs, industry trends, and competitor activities. Customer Relationship Management Build and maintain strong relationships with existing customers to ensure satisfaction and repeat business. Provide exceptional customer service by addressing inquiries, resolving issues, and offering product recommendations. Conduct regular follow-ups with customers to assess their needs and introduce new products and promotions. Product Expertise Maintain in-depth knowledge of the company’s product offerings, including fuel, lubricants, DEF, and petroleum equipment. Educate customers on product features, benefits, and applications to assist them in making informed purchasing decisions. Stay updated on industry developments, emerging technologies, and new products. Sales Reporting and Administration Prepare and submit sales reports, forecasts, and territory plans to management. Maintain accurate records of sales activities, customer interactions, and transactions using CRM software. Collaborate with internal teams, including operations, marketing, and customer service, to ensure seamless customer experience and satisfaction. Additional Complete operational tasks as needed to meet customer demands including inventory checks, pull orders, repair or replace equipment, etc. Deliver product to customer as needed. Install lubrication and fuel equipment as needed at customer locations. Assist in inventory management to ensure customer orders can be met. Supervision of Others None Work Environment Occasional work is performed in an office setting. Frequently outside sales environments. Frequent work in or driving vehicle. Frequent visits to customer sites of various work environments. Frequent work around equipment, machinery, and vehicles. Occasional work in dusty, wet, dirty environments and exposure to fuel and fuel fumes. Occasional work in hot or cold environments. Physical Demands Able to sit and stand for extended periods of time. Able to move freely around work and customer sites. Able to climb stairs and ladders, kneel, bend, and stoop. Able to lift up to 75 lbs. Able to walk/climb various terrains. Able to move about office setting to complete responsibilities. Frequent use of phone, computer, and office equipment. Travel Local area continuously. Outside of local area less than 25%

Requirements

Three or more years experience in outside sales in business to business environment or a related field in an associated industry.
Strong customer service skills.
Excellent presentation skills.
Able to develop and close sales processes.
Strong verbal and written communication skills.
Strong computer skills and able to learn company systems and processes.
Strong business acumen.
Adheres to the company’s values and ethical expectations.
Valid drivers license with an acceptable driving record.

Nice To Haves

Bachelors degree in an applicable field.
Sales or operations experience in lubricant and fuel industry.
Experience using CRM solutions.
Knowledge of businesses in work area.
Experience in Marketing in business to consumer arena.

Responsibilities

Identify and target profitable new business opportunities to expand the customer base for fuel, lubricants, DEF, cardlock fuels, and petroleum equipment.
Develop and implement effective sales strategies to achieve profitable sales targets and grow market share.
Conduct market research to understand customer needs, industry trends, and competitor activities.
Build and maintain strong relationships with existing customers to ensure satisfaction and repeat business.
Provide exceptional customer service by addressing inquiries, resolving issues, and offering product recommendations.
Conduct regular follow-ups with customers to assess their needs and introduce new products and promotions.
Maintain in-depth knowledge of the company’s product offerings, including fuel, lubricants, DEF, and petroleum equipment.
Educate customers on product features, benefits, and applications to assist them in making informed purchasing decisions.
Stay updated on industry developments, emerging technologies, and new products.
Prepare and submit sales reports, forecasts, and territory plans to management.
Maintain accurate records of sales activities, customer interactions, and transactions using CRM software.
Collaborate with internal teams, including operations, marketing, and customer service, to ensure seamless customer experience and satisfaction.
Complete operational tasks as needed to meet customer demands including inventory checks, pull orders, repair or replace equipment, etc.
Deliver product to customer as needed.
Install lubrication and fuel equipment as needed at customer locations.
Assist in inventory management to ensure customer orders can be met.