Gulf Distributing Company-posted 22 days ago
Full-time • Entry Level
Onsite • Dothan, AL
51-100 employees
Merchant Wholesalers, Nondurable Goods

Position Description Sales Representative Location - Dothan, AL Position Objective: The Salesperson is responsible for improving the sales of company products in each assigned account. Description of Physical Tasks: Keep shelves and vendors clean. Place product on hand truck or dolly (approximately 20 to 50 lbs per case). Pushes/pulls hand truck to machine or shelves and loads appropriate company products. Volume will vary per account and will range from 1 case to over 1000 at any given time. Climbing in and out of vehicle and proper lifting techniques.

  • Conduct a complete sales call on all assigned accounts on the proper day and in the established sequence.
  • Sell and merchandise all beer and non-alcoholic products in accordance with the standards of GDH.
  • Work with all your retailers to equalize order quantities between their scheduled deliveries.
  • Ensure all paper and permanent Point of Sale is used in the proper manner and quantity.
  • Use your sales history data in each account as a selling tool. Ensure that all products are reviewed on every sales call to prevent out of stocks and call-ins.
  • Request one additional placement, ad, display, sign, static, price reduction, etc. on each sales call.
  • Keep marketing plan and all tracking charts updated daily.
  • Actively participate in all incentive programs.
  • When necessary call back on accounts to assist or complete the merchandising of delivered product.
  • Prepare for the Delivery Driver/Merchandiser the P.O.S. materials they will need to properly service your accounts on the next business day.
  • Maintain a positive working relationship with the owners, managers and employees of your assigned accounts.
  • When possible avoid retailer contacts during their busy times.
  • Be aware of all competitive activity and opportunities to increase sales in your assigned accounts.
  • Check and note pricing on all competitive products to ensure parity.
  • Pursue new placements and lower PTCs on all special promotions or new everyday lower prices on the products you sell and merchandise.
  • Request competitors shelf space for new placements or for expanding your existing placements.
  • Work with your assigned account to improve your shelf position within their cooler, warm shelf, and the placement of floor displays.
  • Advise and train the retailers and their employees in the proper methods of selling, merchandising, and pricing of the products you supply to them.
  • Demonstrate a sincere interest in the business success of each account that is assigned to you.
  • Maintain open and clear communications with the owners, managers, and other employees of GDH.
  • Maintain open and clear communications with the owners, managers, and other employees of all your accounts.
  • Report to your Manager all new competitive activity in your accounts.
  • Forward to your Manager immediately all competitive price information.
  • At weekly sales meeting, share information with the other employees that will benefit the company.
  • Have your orders available for downloading at the assigned times.
  • Communicate to the Deliver Driver(s) the tasks they need to perform regarding displays, placements, POS, and other duties.
  • Ensure proper stock rotation is in effect in all your assigned accounts.
  • When necessary have close dated product returned to the warehouse for re-delivery to another account that can sell it prior to going out-of-date.
  • Always be aware of code dates and have product that is out-of-date swapped.
  • Ensure that all packages are sellable and have damaged product swapped or re-packed.
  • Keep your vehicle clean and orderly.
  • Ensure your vehicle is serviced at regular intervals and repaired when necessary to minimize breakdowns.
  • Dress and maintain your personal appearance in a professional manner and according to company policy.
  • Properly operate, protect from damage, and return all equipment that has been issued to you (i.e. radios, hand trucks, vehicles, etc.).
  • Conduct all your activities within the guidelines of all company policies and procedures.
  • Report immediately to your Manager of any traffic violations, on or off duty that may affect your insurability.
  • Conduct all of your activities in accordance to the local, state and federal liquor control regulations.
  • Report all accidents and injuries immediately to your Manager.
  • Perform all work activities in accordance to the safe work practices, policies and procedures
  • Ensure monthly sales features secured by the chain department are executed, including selling required case deals, building authorized displays, and maintaining monthly promo pricing on displays and shelf strips.
  • All other duties as assigned.
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