Sales Representative - On-Premise

Sheehan Family Companies • Kingston, MA

4d • $48,000 - $54,000 • Onsite

About The Position

The Sales Representative (On-Premise) is responsible for developing and maintaining strong relationships with on-premise accounts - such as bars, restaurants, nightclubs, and venues - within an assigned territory. This position focuses on driving sales, increasing distribution, ensuring proper merchandising and product rotation, and delivering excellent customer service. The role requires a competitive, organized, and professional approach to managing territory goals, maintaining brand integrity, and ensuring customer satisfaction.

Requirements

• Bachelor’s degree in Business, Marketing, or related field preferred; equivalent experience accepted
• 2+ years of beverage, alcohol distribution, or hospitality sales experience preferred
• Cicerone Certified Beer Server certification preferred
• Strong knowledge of on-premise account management and local market trends
• Excellent communication, negotiation, and relationship-building skills
• Self-motivated, organized, and results-oriented
• Must have valid driver’s license with reliable transportation
• Ability to work flexible hours, including evenings, weekends, and special events
• Proficiency with Microsoft Office; CRM experience a plus

Responsibilities

• Account Management & Customer Relations Develop and maintain exceptional rapport with assigned accounts and new customers
• Maintain a regular schedule of weekly visits with all accounts in assigned territory
• Provide responsive customer service and resolve inquiries regarding orders, delivery, product information, and credit
• Build long-term partnerships with bar managers, beverage directors, general managers, and owners
• Sales Growth & Business Development Successfully sell, distribute, and place portfolio products in on-premise accounts
• Identify and develop new business opportunities and secure new placements
• Execute monthly sales goals and business objectives established by management
• Maintain a highly competitive and goal-driven sales approach
• Execution & Merchandising Ensure proper product rotation and adherence to code-date policy
• Merchandise accounts with permanent and temporary point-of-sale materials
• Organize and execute the placement of window neons, banners, and promotional displays
• Conduct product promotions, tastings, and events as needed to drive brand visibility and sales
• Support pricing programs, incentives, and retail promotions to maximize sell-through
• Collections & Compliance Manage effective accounts receivable collections within company credit policy
• Adhere to all federal, state, and local laws and regulations regarding the sale and marketing of alcoholic beverages
• Collaboration & Market Insights Work collaboratively with Sales, Marketing, and Operations to ensure flawless account service
• Provide market intelligence, competitive updates, and territory insights to management
• Participate in company meetings, trainings, and promotional events as required
• Other duties as assigned

Benefits

• Bonus Eligibility: Potential for additional monthly compensation based on experience and company guidelines
• Annual Merit Increases: Eligible for consideration based on performance and company guidelines
• Comprehensive benefits package available after 90 days of employment

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level