Sales Manager

Marriott•Denver, CO

4h•$65,000 - $70,000

About The Position

We are seeking a sophisticated, driven, and entrepreneurial Opening Sales Manager to lead the sales strategy and revenue generation efforts for a new AC Hotels by Marriott property. This role is instrumental in building awareness, securing key accounts, and driving pre-opening revenue in alignment with AC’s European-inspired, design-forward brand positioning. The ideal candidate thrives in a fast-paced pre-opening environment, understands the nuances of the Marriott sales platform, and has a strong network within the local corporate and group market.

Requirements

3+ years hotel sales experience (Marriott experience strongly preferred)
New hotel opening experience highly desirable
Proven success in corporate negotiated and group sales
Strong understanding of Marriott sales platforms and brand standards
Excellent negotiation, presentation, and networking skills
Self-starter with the ability to build market share from the ground up
Entrepreneurial mindset
Strong relationship builder
Polished and professional presence
Strategic thinker with strong closing skills
Highly organized and results-driven

Responsibilities

Develop and execute a comprehensive pre-opening sales and marketing plan
Identify and secure foundational corporate, negotiated, and group accounts prior to opening
Conduct competitive analysis and market segmentation strategy
Collaborate with Revenue Management to establish rate strategy and positioning
Proactively prospect and close new business across corporate, group, SMERF, and local segments
Build strong relationships with local businesses, chambers, CVB, and community influencers
Utilize Marriott sales systems (CI/TY, GXP, MARSHA, etc.) effectively
Maintain an active and organized sales pipeline
Position the hotel in alignment with AC’s core pillars: modern design, elevated beverage & tapas, and experiential guest service
Partner with marketing to develop digital presence, social strategy, and promotional materials
Assist in coordinating grand opening events and VIP preview stays
Represent the hotel at networking and industry events
Achieve pre-opening booking pace and ramp-up targets
Prepare weekly sales activity reports and production tracking
Contribute to annual budgeting and forecasting
Monitor STR reports and competitive set performance