Experienced Sales Manager

Walterboro Ford•Walterboro, SC

About The Position

We’re a growth-focused, customer-driven dealership looking for a proven Sales Manager with strong fleet and commercial sales experience . This role is ideal for a leader who understands both retail automotive sales and the unique demands of fleet, commercial, and business-to-business clients . If you know how to build relationships, lead people, structure deals, and drive volume without sacrificing culture , we want to talk to you. The Sales Manager will oversee daily sales operations while leading and expanding our fleet and commercial business . This role requires hands-on leadership, strategic thinking, and the ability to coach a sales team while directly supporting key fleet accounts.

Requirements

Proven experience as a Sales Manager in an automotive dealership
Strong fleet/commercial sales background (required)
Demonstrated ability to lead, motivate, and develop sales teams
Excellent deal-structuring and negotiation skills
High level of professionalism with business and government clients
Strong understanding of CRM, desking tools, and sales reporting
Results-driven, organized, and accountable leadership style

Responsibilities

Lead and manage the sales department with a strong emphasis on fleet and commercial sales
Grow and maintain relationships with local businesses, municipalities, and commercial customers
Structure and desk deals for both retail and fleet transactions
Coach, train, and hold sales staff accountable to performance standards
Drive new and used vehicle volume while protecting gross
Collaborate with F&I, service, and parts to support long-term fleet relationships
Maintain compliance with OEM, lender, and regulatory requirements
Track performance metrics and adjust strategy to meet monthly and annual goals
Support inventory strategy, pricing, and market competitiveness