Sales Manager Linerless

UPM - The Biofore Company • Mills River, NC

17d • Remote

About The Position

Would you like to join a global, growing company that innovates for a more sustainable tomorrow? UPM could be the team for you. We are frontrunners in developing renewable alternatives to fossil-based materials. Besides enabling both businesses and consumers make more sustainable choices, we strive to create a positive UPM experience for all our employees around the world. We live by our values – trust and be trusted, achieve together, renew with courage. Together we can renew the everyday, for a future beyond fossils! Learn more about us as a workplace upm.com/careers UPM Adhesive Materials is seeking a driven Linerless Sales Manager to grow linerless label solutions in the US. This role is designed for a true hunter—someone who thrives in new business development, displacing incumbent materials, and converting prospects to innovative, sustainable solutions. The successful candidate will be relentless in prospecting, skilled in competitive takeaways, and confident leading technical and commercial conversations that challenge the status quo in labeling solutions. Greetings from your future manager “We’re building momentum in linerless label solutions and looking for sales professionals who thrive on opening doors, winning new business, and have a passion to succeed. If you’re excited about innovation and driven by career growth, UPM offers the platform and backing to make a real impact.” - Ryne Reuvers, Senior Sales Manager, Linerless, Americas

Requirements

• You have bachelor’s degree or equivalent experience
• You have 5+ years of outside sales experience in food packaging, pressure-sensitive labels, adhesive materials, or consumables
• You have demonstrated success in new-business development and competitive displacement
• You have strong prospecting, negotiation, and closing skills
• You have hunter mentality with a bias for action
• You have high resilience, competitiveness, and drive to win
• You are disciplined opportunity pipeline management

Nice To Haves

• You preferably have background calling on national and regional hospitality brands, food distributors, or OEMs

Responsibilities

• Develop and implement sales strategies to strengthen UPM’s presence in the North American label and release paper market
• Identify, qualify, and secure new business opportunities with existing and new customers
• Manage and grow large, complex accounts, including budgeting, forecasting, and contract negotiation
• Collaborate with UPM sales teams, supply chain, technical sales, and customer service to ensure smooth onboarding and ongoing support
• Apply UPM’s pricing and service level policies and document agreements
• Provide regular reporting on sales activities, KPIs, and market trends
• Promote UPM’s brand and product awareness in the marketplace
• Gather and share market intelligence, customer needs, and value chain insights to support product and service development
• Use digital tools (CRM, analytics, social media) to enhance sales effectiveness and customer engagement
• Act as a sustainability ambassador, promoting UPM’s commitment to responsible business practices in all interactions

Benefits

• A meaningful job: We have an inspiring purpose “We renew the everyday for a future beyond fossils”. Our work is impactful and transformative.
• A caring community: Our community is built on great team spirit and shared commitment. We care about each other and the well-being of our colleagues. We support the work-life balance of all our employees.
• Development opportunities: We offer you great opportunities to learn and grow throughout your career. We are an international, multi-business organization offering plenty of avenues for personal growth.
• Responsible employer: Sustainability is at the core of everything we do. We are committed to ambitious, science-based sustainability targets in all areas, from climate change mitigation to enhancing biodiversity. We foster diversity and inclusivity, offering a work environment in which everyone can be themselves.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees