Sales Activator

Red Bull•Lancaster, CA

About The Position

The RBDC’s Sales Activator primary role is to increase winning versus competition in Large Format accounts. LONG TERM SALES DRIVERS Drive collaborative relationships with internal and external customers and stakeholders Drive in store presence in line with Perfect Store standards Increase permanent product disruption points at ambient and cold locations in store above competition Maintain and Increase product range in all stores BUSINESS DEVELOPMENT Coverage of defined territory. Complete all calls allocated to individual territory Effective coverage of all agreed outlets at optimum frequencies in a cost effective manner Proficiency in retailer ways of working (terminology) increasing opportunities to expand in-store presence Retail satisfaction responses should highlight sales effectiveness to include category education, current state of business for account, quality of sales call SHORT TERM SALES DRIVERS Drive execution of agreed and over and above national and local promotion opportunities Report non-compliance in a timely manner Pre-sell to accounts all promotional activity. 30-60-90 day outlook on activity. Responsible to drive effective communication amongst RBDC distribution team. Ensuring best in class account service Lead all market activations to in-store activations for all accounts

Requirements

Valid US Driver’s License and obtainment of DOT Medical card
Must be at least 21 years of age
Ability to lift and transport up to 25 pounds of inventory and/or advertising displays
English; additional languages an advantage

Nice To Haves

Experience in sales, account management and DSD a plus

Responsibilities

Increase winning versus competition in Large Format accounts
Drive collaborative relationships with internal and external customers and stakeholders
Drive in store presence in line with Perfect Store standards
Increase permanent product disruption points at ambient and cold locations in store above competition
Maintain and Increase product range in all stores
Coverage of defined territory
Complete all calls allocated to individual territory
Effective coverage of all agreed outlets at optimum frequencies in a cost effective manner
Proficiency in retailer ways of working (terminology) increasing opportunities to expand in-store presence
Retail satisfaction responses should highlight sales effectiveness to include category education, current state of business for account, quality of sales call
Drive execution of agreed and over and above national and local promotion opportunities
Report non-compliance in a timely manner
Pre-sell to accounts all promotional activity. 30-60-90 day outlook on activity
Responsible to drive effective communication amongst RBDC distribution team
Ensuring best in class account service
Lead all market activations to in-store activations for all accounts