Sales Activation Manager

LifeSync Corporation•Coral Springs, FL

About The Position

The Sales Activation Manager leads LifeSync’s downstream marketing execution, owning the enablement, activation, and tactical support required to help Sales perform at a high level. This role translates product strategy and upstream marketing into field ready execution that drives engagement, pipeline, and revenue. This position operates as a shared marketing service across both LifeSync lines of business: • Patient Connections – supporting direct hospital sales • Advanced Manufacturing – supporting OEM engineering and supply chain–focused sales motions The role is highly cross functional and execution oriented, combining sales enablement, product launch activation, events, CRM marketing operations, and inside sales collaboration.

Requirements

Sales Enablement & GTM – Strong grasp of enablement frameworks, content strategy, sales readiness, and product launch execution
CRM & Marketing Automation – Proficient in Salesforce for campaign execution, lead management, and reporting
Demand Generation – Experience with lead generation, nurture programs, funnel optimization, and conversion best practices
Events & Tradeshows – Proven ability to plan, activate, and measure events, including ROI tracking
Healthcare / Medical Devices – Familiarity with hospital sales, OEM partnerships, regulatory considerations, and healthcare buying cycles
Campaign & Content Management – Ability to create sales collateral, messaging, value propositions, and competitive materials
Data, Budget & Project Management – Track KPIs, manage budgets and vendors, and execute multiple initiatives in parallel
Sales Training & Enablement – Deliver effective presentations, product launches, and sales training sessions
Cross-Functional Collaboration – Works effectively across Sales, Product, Operations, and Marketing
Sales Partnership – Builds credibility and trust with sales leaders and field teams
Communication & Influence – Clear communicator who can influence without authority in a matrixed environment
Coaching & Development – Trains, mentors, and develops team members
Results-driven with a strong bias for action and attention to detail
Data-driven decision maker who establishes scalable processes and workflows
Adapts quickly to shifting priorities and market conditions
Translate strategy into field-ready, executable plans
Strong business acumen connecting marketing efforts to pipeline and revenue
Prioritize resources for maximum impact
Leads and motivates teams while managing stakeholders and change
Customer-centric and focused on continuous improvement
Demonstrates learning agility, resilience, initiative, and scalability thinking
BACHELOR'S DEGREE REQUIRED IN MARKETING, BUSINESS, COMMUNICATIONS, OR RELATED FIELDS
7+ YEARS OF PROGRESSIVE EXPERIENCE IN DOWNSTREAM MARKETING, SALES ENABLEMENT, PRODUCT MARKETING, OR DEMAND GENERATION
B2B ENVIRONMENTS WITH COMPLEX SALES CYCLES
PROVEN TRACK RECORD IN COMMERCIAL ACTIVATION PROGRAMS, PRODUCT LAUNCHES, SALES ENABLEMENT PROGRAM DEVELOPMENT, AND EVENT/TRADESHOW EXECUTION.
HANDS-ON EXPERIENCE WITH CRM AND MARKETING AUTOMATION PLATFORM (SALESFORCE) PREFERRED.
MEDICAL DEVICES, HEALTHCARE, OR MANUFACTURING INDUSTRY BACKGROUND.
PEOPLE MANAGEMENT EXPERIENCE.
MULTI-LINE BUSINESS OR MATRIXED ORGANIZATION EXPERIENCE.