Roku OS Product Marketing Manager

RokuSan Jose, CA
8h$150,000 - $160,000Hybrid

About The Position

We’re looking for a dynamic Product Marketing Manager to help more people discover and fall in love with the magic of Roku OS. In this highly collaborative role, you’ll partner with a variety of teams to turn new features and product moments into stories that spark delight, while helping us achieve our business objectives. The ideal candidate will have a well-rounded marketing background and excellent relationship-building skills. They will enjoy uncovering opportunities to drive our narrative and pursue everything with an energetic, entrepreneurial spirit. They’ll have the confidence to interact comfortably with senior-level executives when promoting their ideas, and also manage the daily tasks required to move their initiatives forward.

Requirements

  • 5+ years in entertainment or consumer tech—bonus points for hardware or services
  • A collaborative spirit and the superpower to bring cross‑functional teams together
  • Comfort with ambiguity and a knack for uncovering new possibilities
  • Hands-on GTM planning and execution experience with strong attention to detail
  • Analytical chops to turn data into clear recommendations
  • Confident and clear communicator regardless of the audience

Responsibilities

  • Team up with Product Management to surface standout Roku OS features that reinforce our positioning and differentiation
  • Build a unified marketing strategy for OS feature launches that brings together products, programs, and channels in one cohesive narrative
  • Partner with our creative teams to develop communications and storytelling that highlight the importance of these experiences for consumers, partner and the broader industry
  • Be a cross-functional leader by managing OS-specific communications from briefing, planning, creative development, implementation, and reporting across multiple consumer touchpoints including PR, websites, retail, mobile apps, videos and more
  • Get to know our audiences deeply—and adjust messaging to resonate with each of them
  • Spot fresh opportunities and new touchpoints where the brilliance of Roku OS can shine and influence TV and streaming player purchase decisions

Benefits

  • health insurance
  • equity awards
  • life insurance
  • disability benefits
  • parental leave
  • wellness benefits
  • paid time off
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