Revenue Data Quality Analyst -Salesforce

Proofpoint•Prior Lake, CT

About The Position

About Us: Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people. How We Work: At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values: Bold in how we dream and innovate Responsive to feedback, challenges and opportunities Accountable for results and best in class outcomes Visionary in future focused problem-solving Exceptional in execution and impact Role Overview We are looking for a detail-oriented and proactive Revenue Data Quality Analyst (Salesforce) to own the accuracy, consistency, and integrity of our Salesforce Account data at global scale. This role plays a critical part in enabling effective go-to-market execution by ensuring high-quality data that drives territory assignments, account routing, and revenue reporting. You will operate as the primary owner of Account data quality, balancing hands-on execution with scalable improvements to prevent recurring issues. If you enjoy working at the intersection of data, systems, and business operations, and take pride in turning messy data into reliable, actionable insights, this role is for you.

Requirements

5 years of experience in Salesforce data, CRM operations, or Sales Operations
Experience supporting or working with territory management and account routing in Salesforce
Proficiency in SQL/SOQL and Excel for data analysis
Strong attention to detail and ability to manage high-volume datasets
Ability to operate independently and prioritize across multiple data initiatives
Strong communication skills and ability to work cross-functionally

Nice To Haves

You take ownership of data quality and treat it as a critical business asset
You don’t just fix data; you fix the processes that create bad data
You are comfortable working in complex environments with imperfect data
You balance hands-on execution with scalable, long-term solutions
You understand how data quality impacts sales productivity and revenue outcomes

Responsibilities

Own Data Quality & Integrity Own the quality and integrity of Salesforce Account data across a large, global dataset
Identify, resolve, and prevent duplicate accounts through scalable matching and governance processes
Audit and remediate missing, inconsistent, or outdated data
Design and implement validation rules and controls to prevent data quality issues at the source
Enrich and validate account data using third-party sources (e.g., ZoomInfo)
Perform root cause analysis on recurring data issues and implement long-term solutions
Support GTM Execution Partner with Sales Operations, Marketing, Customer Success, Professional Services, and IT to ensure data supports GTM workflows
Support territory management processes, including: Territory assignments and go-live execution Maintenance of territory rules and account segmentation logic Updates to calculated GTM fields Troubleshoot and resolve account routing and ownership issues
Drive Data Governance & Visibility Monitor and report on key data quality metrics (e.g., duplicates, completeness, accuracy)
Define, enforce, and monitor adherence to data quality standards and controls
Proactively identify risks to data integrity and recommend improvements
Contribute to ongoing improvements in data governance and process scalability