O'Neill Retail Store Manager

La Jolla GroupPismo Beach, CA
Onsite

About The Position

The O’Neill Store Manager is a hands-on retail leader who drives sales performance, delivers an exceptional customer experience, and brings the O’Neill and La Jolla Retail brand to life in-store every day. This role is responsible for leading and developing a high-performing team, executing brand and visual standards, and ensuring smooth day-to-day store operations. As a leader, the Store Manager works alongside their team on the sales floor, setting the pace through example while balancing operational priorities, talent development, and financial results. The Store Manager serves as a brand ambassador, creates an inclusive and motivating work environment, and ensures compliance with company policies and all applicable employment laws.

Requirements

  • Knowledge of retail store operations, including sales, customer service, visual merchandising, cash handling, inventory control, and loss prevention
  • Working knowledge of basic human resources practices such as hiring, training, coaching, performance management, and corrective action
  • Strong leadership, communication, and interpersonal skills with the ability to motivate and develop a retail team
  • Ability to deliver an exceptional customer experience and resolve customer concerns professionally
  • Ability to analyze sales results, manage labor hours, and prioritize tasks to meet business goals
  • Proficiency with point-of-sale systems and basic computer applications
  • Ability to work hands-on on the sales floor for the majority of the shift and lead by example
  • Ability to follow and enforce company policies, safety standards, and applicable employment laws
  • Ability to work a full 40 hour week, with a flexible schedule, including nights, weekends, and holidays (open availability is required for Store Managers)
  • Ability to meet the physical demands of the role, including standing, walking, bending, and lifting as required
  • High school diploma or equivalent required
  • 2–3 years of retail Store Manager experience required, with direct responsibility for sales performance, team leadership, and daily store operations

Nice To Haves

  • Experience in a specialty retail or branded retail environment preferred
  • Bachelor’s degree or coursework in business, retail management, or a related field may be considered, but is not required

Responsibilities

  • Creates and take accountability for a consistently positive work environment that increase productivity, decreases unwanted turnover and enhances the customer experience
  • Manage and supervise staff of sales associates, Assistant Manager(s) and Key holders.
  • Provides and open door policy where employees are free to express their concerns and feelings without fear of retaliations or ill will
  • Communicates performance goals and Brand Standard and hold all subordinate employees to the standard
  • Recruits, interviews, and selects the best candidates for job openings with reflect the O’Neill Brand Standard
  • Coaches and develops employees for current and future responsibilities, including store management
  • Creates a learning environment in the store; implements company training programs including but not limited  to customer service, selling skills, product information, store operations,  M.O.D., and 5 minute meetings
  • Allocates time for employee development depending on individual needs.
  • Retains the right employee in the right jobs and removes employees who do not meet expectations in partnership with the District Manager / Area Manager.
  • Prepares and administers performance reviews in a timely manner
  • Prepares and administers employee discipline in a fair and consistent manner
  • Ensures that the store is in compliance with all employment, State and Federal laws, including but not limited to wage and hour, human rights and equal employment opportunities
  • Exemplifies Company values and behaviors consistently
  • Ensures that personal appearance reflects the Action Sport Lifestyle and Attitude of the La Jolla Group Brands
  • Seeks and acts on written and verbal feedback; seeks out learns new skills
  • Maintains a healthy balance between work and personal life
  • Displays professional written and verbal communications, when performing all business transactions, with customers, fellow employees or the corporate office staff
  • Maintains open and positive relations with staff, peers, corporate office staff, and District Manager
  • Efficiently plans tasks, manages execution to achieve financial goals/results within budget and on time by setting daily goals, analyzing monthly plans and managing labor hours
  • Develops plans for accomplishing objectives and monitors progress.
  • Ensures that all customers transactions are accurately processed and recorded
  • Resolves any equipment malfunctions in a timely manner
  • Ensures that all necessary store supplies are available as needed
  • Ensures that the store protects company assets through promoting awareness of LP best practices including but not limited to employee bag checks, shoplifting controls (internal & external), perpetual counts, zone coverage, and silent witness hotline.
  • Reports suspected or known theft to supervisor, District Manager / Area Manager or Silent Witness Hotline
  • Maintains acceptable inventory shrinkage, not exceeding established goals
  • Complies with daily cash handling and banking procedures
  • Maintains the store security systems including security cameras, inventory control tags and burglar alarms.
  • Ensures that all policies are followed specific to inventory control, including executing required annual physical inventories, paperwork flow, over/short logs, markdowns, timeliness of reporting, receipt of goods, merchandise transfers and all other related inventory matters
  • Ensures proper execution of  visual presentation standards and promotional events set ups
  • Ensures store is clean, organized and operational
  • Complies with and ensures staff follows all daily, monthly, quarterly and year end filing requirements
  • Adheres to and ensures all employees are working safely and following established safety best practices
  • Ensures sales associates and management staff are friendly, knowledgeable about our products, and represent the La Jolla Group standards
  • Ensures store exceeds customer expectation
  • Improves customer experience in store through recognizing customer service successes, coaching to improve performance and empowering staff to appropriately use their best judgment in all customer service matters.
  • Is personally available to all customers to communicate and identify their needs and address their questions and concerns
  • Provides customer and merchandise feedback as needed or as requested
  • Provides input and influence to convey product ideas from customer to Store Manager

Benefits

  • Health, Dental, and Vision Insurance
  • 401(k) Retirement Plan
  • Flexible Spending Account (FSA)
  • Paid Time Off
  • Enjoy additional perks and opportunities for growth within a collaborative, lifestyle-focused culture.
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