Retail Media Operations Leader

Tractor Supply • Brentwood, TN

40d • Hybrid

About The Position

Retail Media Operations Leader is a highly organized and strategic role that will lead the operations engine behind our fast-growing Retail Media Network. This role is critical in ensuring our media campaigns-both onsite and offsite-are launched with precision, measured effectively, and supported by scalable internal processes. The ideal candidate is a process-driven leader who thrives on operational excellence, has a strong grasp of digital media activation, and can bridge the gap between strategy, execution, and performance reporting.

Requirements

• 7+ years of experience in digital advertising operations, preferably in retail media, ecommerce, or agency environments.
• Bachelor's degree in Marketing, Business, Operations, or related field. Any suitable combination of education and experience will be considered.

Nice To Haves

• Deep understanding of media trafficking, ad platforms, reporting tools, and campaign lifecycle management.
• Proven experience managing both onsite and offsite media campaigns, including platforms such as Meta Ads Manager and Google Ads.
• Strong analytical skills and experience with financial tracking and reporting processes.
• Exceptional organizational, communication, and stakeholder management abilities.
• Experience with retail media platforms and ad servers such as CitrusAd, Criteo, or PromoteIQ.
• Familiarity with Koddi for campaign management or analytics is a plus.
• Prior experience managing or scaling ad ops teams in a high-growth environment.

Responsibilities

• Lead end-to-end campaign execution across both onsite (e.g., sponsored products, onsite display, email) and offsite (e.g., Meta, Google, CTV, programmatic) media channels.
• Oversee campaign setup, trafficking, QA, and performance tracking to ensure timely, accurate, and high-performing delivery.
• Manage relationships with internal teams and external media vendors to ensure alignment and seamless execution.
• Build and continuously optimize internal operations processes to scale the Retail Media Network efficiently.
• Own ad ops systems and tools-including campaign trafficking platforms, ad servers, and partner integrations-to support accurate activation and tracking.
• Collaborate cross-functionally with Retail Media Sales, Product, Analytics, and Merchandising teams to streamline workflows and campaign handoffs.
• Lead financial operations for the network including media revenue tracking, billing validation, vendor reconciliation, and monthly reporting.
• Partner with Finance to ensure accurate, timely revenue recognition and forecasting.
• Create and maintain dashboards and reports that monitor pacing, campaign delivery, and financial performance across the network.
• Build, lead, and mentor an ad operations team to support growing campaign volume and complexity.
• Establish clear SLAs, KPIs, and QA standards for campaign execution and team accountability.
• Serve as a trusted operational leader within the broader Retail Media team, driving transparency and excellence in every activation.

Benefits

• Our benefits extend beyond medical, dental, and vision coverage, including company-paid life and disability insurance, paid parental leave, tuition reimbursement, and family planning resources such as adoption and surrogacy assistance, for all full-time Team Members and all part-time Team Members.
• Part time new hires gain eligibility for TSC Benefits by averaging at least 15 hours per week during their 90-day lookback period. The lookback period starts the first of the month following the date of hire. If the 15-hour requirement was met, the benefits eligibility date will be the first day of the month following 4 months of continuous service.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Building Material and Garden Equipment and Supplies Dealers
• Number of Employees: 5,001-10,000 employees