Retail Execution Specialist - St. Petersburg, FL

The Coca-Cola CompanyTampa, FL
Onsite

About The Position

Join our team for an exciting career with Advanced Hydration! If you’re interested in starting a career where sales, insights, sports and creativity intersect—you’ve come to the right place. Our Advanced Hydration Team is looking for a Retail Execution Specialist (RES) to join our team. Advanced Hydration seeks energetic, passionate, and positive individuals who want to join the biggest underdog fight in the history of consumer-packaged goods. Our Retail Execution Team will bring our OBSESSION with becoming #1 in Advanced Hydration to life in-store. As a Retail Execution Specialist (RES), you will be the ultimate ambassador for our Advanced Hydration Brands. You'll be responsible for amplifying the execution of our fan and athlete-loved brands on shelves and displays in-store, focusing on execution, merchandising, and upselling. Your role is crucial in driving sales growth and maximizing the presence of our brands within your assigned territory.

Requirements

  • Bachelor's degree or relevant experience preferred
  • Entry-level applicants with a willingness to learn will be considered; candidates with 0-2 years’ experience in sales, merchandising, marketing, or customer service are encouraged to apply
  • Must be located in St. Petersburg, FL area or willing to relocate at your own expense
  • Strong selling skill set and ability to influence store/ownership personnel through fact-based data selling, problem solving, and creative thinking
  • Self-motivated with the ability to work independently within a large territory and multitask across a large number of stores
  • Strong interpersonal and time-management skills; ability to effectively communicate successes, challenges, and opportunities, verbally and in writing, cross-functionally and through all levels of management
  • Entrepreneurial spirit and enthusiasm for our brands and their purpose
  • Must be able to lift upwards of 25-50 lbs with frequent bending, reaching, and kneeling to support product display building and events
  • Occasional off-hours/weekend work, as needed
  • Must have a personal vehicle, maintain an excellent driving record, and hold a valid driver’s license for use during work hours; willingness to drive throughout the territory is essential, including the ability to drive long distances as needed
  • Motor Vehicle Records must satisfy company standards per Driving Policy

Nice To Haves

  • Bachelor's degree or relevant experience preferred

Responsibilities

  • Sales Growth and Merchandising: Identify and capitalize on opportunities to grow the base business, increase sales, optimize display space, and improve productivity while maintaining excellent customer service.
  • Creative Display Management: Assist with the installation and maintenance of creative displays aligned with branding initiatives, creating disruption points throughout the store to engage consumers with our brands.
  • Brand Ambassadorship: Actively interact with store personnel and consumers to provide in-depth product knowledge and insights, ensuring a positive brand experience.
  • Program Execution: Efficiently execute all sales programs and initiatives, including selling-in promotional programs, ensuring customer compliance, and achieving maximum brand potential.
  • Collaboration: Partner with Coca-Cola Merchandisers and the Advanced Hydration Field team to execute sales and merchandising plans effectively, maintain product inventory levels, minimize out-of-stocks, and uphold company merchandising standards.
  • Customer Insights: Gather and report customer needs, problems, interests, and competitive activities, providing valuable input to internal teams for continuous improvement and increased customer goodwill.
  • Territory Account Maintenance: Handle tasks such as checking date codes, managing account adherence to plan-o-grams, replacing decals or tags, and transporting, building, and maintaining point-of-sale advertising and coupons for territory accounts as needed.
  • Technology Utilization: Utilize company-provided technology for real-time daily reporting, analyze reports, and leverage insights to drive success in-store.

Benefits

  • A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

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What This Job Offers

Job Type

Full-time

Career Level

Entry Level

Number of Employees

5,001-10,000 employees

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