Resort Retail Manager

Dream Golf•Nekoosa, WI

About The Position

Sand Valley is a golf resort and community settled gently upon 12,000 acres of rugged, pre-historic sand dunes in central Wisconsin. Here, residents and guests will find six world-class golf courses built in harmony with the land: Sand Valley, Mammoth Dunes, Sandbox, The Lido, Sedge Valley, and Commons. Founded in 2016 by brothers Michael and Chris Keiser, the resort is known for its friendly hospitality and a community of golf and outdoor enthusiasts who have been drawn to the raw beauty and serenity of the vast Wisconsin Wilderness. Beyond premier golf, Sand Valley is a year-round celebration of all the outdoors from fat-tire biking, hiking, and kayaking to ice hockey, skating, or a guided cold plunge. The resort now features a 13,000-square-foot Tennis Center with 16 grass tennis courts and the eleventh Court Tennis facility in the United States. Alongside soul-stirring golf and outdoor exploration, Sand Valley offers a variety of savory dining venues showcasing globally inspired and rustic Wisconsin cuisine. The Sand Valley team works together to create experiences of a lifetime by asking questions and sharing ideas. With authenticity and a hard-working attitude, Sand Valley helps guide guests through an immersive experience in Wisconsin's natural beauty and away from the demands of daily life. Position Summary The Resort Retail Manager oversees retail operations across Sand Valley’s multiple outlets and leads the full merchandise program through open-to-buy planning, product selection, pricing strategy, vendor partnerships, inventory control, e-commerce coordination, merchandising standards, and daily operations. This leader builds clear systems, develops team capability, and ensures each golf shop reflects Sand Valley’s commitment to exceptional guest experiences through warm service, clear presentation, and consistent execution. Working closely with golf leadership and team members, the Resort Retail Manager evaluates sales and product performance using inventory metrics, POS reporting, and guest feedback to guide decisions and improve results. Success in this role requires steady judgment, strong organizational skills, financial discipline, and a collaborative, people-centered approach aligned with Sand Valley’s values. This position works closely with the Senior Director of Golf to uphold and champion the values that make Sand Valley special- genuineness, stewardship, collaboration, curiosity, and passion.

Requirements

Bachelor’s degree in Marketing, Business, Retail Management, or related field preferred.
Five years of retail leadership or merchandising experience, ideally in golf or hospitality.
Demonstrated strength in budgeting, financial planning, inventory management, and analysis.
Strong leadership and communication skills, with the ability to coach and develop a team.
Proven ability to improve processes and implement operational best practices.
Ability to manage multiple priorities with steady judgment and attention to detail.
Professional presence, strong follow-through, and a commitment to hospitality.

Nice To Haves

Experience managing a multi-outlet and multi- logo retail operation preferred.
Experience using Yellow Dog, Shopify, and Agilysys platforms preferred.

Responsibilities

Lead the development and execution of the retail merchandising plan, including an analytically driven open-to-buy strategy, product mix, pricing, display standards, floor layouts, and seasonal transitions.
Build and maintain a merchandising evaluation process that identifies underperforming items using financial analysis such as turn rates, cost of goods sold, sales per round, and margin performance. Recommend strategic adjustments to improve sales performance, inventory health, and profitability.
Manage purchasing, vendor relationships, and the vendor approval process to ensure quality and alignment with financial goals. Utilize the preferred vendor program and partner with the Senior Director of Golf and General Manager on budgeting, forecasting, and annual buying plans.
Provide leadership for e-commerce planning, coordination, and execution.
Maintain appropriate inventory levels and oversee receiving, pricing, tagging, and POS reconciliation.
Oversee and manage end-to-end inventory processes through a cloud-based inventory management system to ensure accuracy and efficiency.
Prepare and deliver monthly, quarterly, and annual financial and operational reports.
Hire, train, guide, and evaluate retail team members, fostering a high-performing team and reinforcing merchandising and service standards.
Recommend markup and markdown strategies that optimize sales, profitability, and presentation.
Serve as a resource to department leaders regarding special orders, logo development or revisions, and sales training plans.
Collaborate with golf operations, tournaments, and groups to support retail needs for events.
Maintain clean, organized, and well-presented retail spaces that reflect the Sand Valley brand.
Stay informed on industry trends through publications, trade associations, and merchandising events.
Perform other duties as needed to support the retail program.