Regional Vice President, Multi- Family Flooring

Real Floors•Huntsville, AL

About The Position

The Regional Vice President (RVP) is responsible for overseeing the performance, leadership, and consistent operational execution of multiple branches within an assigned region. This role provides direct leadership to General Managers (GMs) and serves as the primary link between branch operations and Executive Leadership. The RVP is accountable for regional sales results, profitability, operational consistency, and cultural alignment. Success in this role requires strong financial acumen, disciplined leadership, and the ability to coach General Managers to deliver results while maintaining company standards and values.

Requirements

Proven experience leading multi-location or multi-branch operations
Strong background in both sales leadership and operational management
Demonstrated ability to analyze and manage P&L performance
Proficient in Google Workplace, M2/Mmobile
Experience coaching and holding senior leaders accountable
Strong analytical, organizational, and decision-making skills
Clear and effective communicator at all organizational levels
Ability to manage multiple priorities in a fast-paced environment
Willingness to travel extensively within the assigned region
Valid driver’s license and clean driving record

Responsibilities

Directly lead, coach, and evaluate General Managers across the region
Set expectations for GMs around branch performance, including revenue, gross profit, net income, and overall operational execution. Hold GMs accountable to these expectations
In conjunction with the EVP, translate corporate strategy into clear regional and branch-level priorities
Partner with General Managers to develop and execute localized growth strategies, including attending local and regional conferences, as well as networking and meeting with customers
Review P&L statements, forecasts, and key performance metrics; identify risks and implement corrective actions
Ensure compliance with company policies, procedures, and operating standards across all branches
Evaluate operational effectiveness and drive consistency, efficiency, and financial improvement
Collaborate with Business Development to identify and support key regional growth opportunities, competitive landscape and specific regional challenges
Partner with HR on leadership hiring, talent development, and organizational planning
Address escalated branch-level challenges, including profit decline, employee relations and culture issues, market share loss, and inventory concerns
Serve as the primary liaison between Executive Leadership and regional branches.
Provide regular reporting and insight to the EVP on regional performance, risks, and opportunities
Perform additional duties as assigned