Regional Sales Manager

Yerba Madre • New York, NY

35d • $100,000 - $130,000

About The Position

We're looking for a Distribution Partner Manager to play a vital role in our team. The Distribution department is instrumental in shaping Yerba Madre’s territory and channel expansion strategies, route-to-market strategies, distribution partner (DP) management, and sales operations functions across the US and International markets.
As a Distribution Partner Manager (DPM), you will be responsible for harmonizing and implementing Yerba Madre’s commercial strategy and brand standards throughout Yerba Madre’s Distribution Partner Network (DPs). Your role will involve delivering value through strategic business planning, driving market execution, ensuring the successful implementation of Key Accounts programs, and elevating Yerba Madre’s marketing initiatives within the DP. Join us in driving the success and growth of Yerba Madre’s distribution network in the regions assigned.

Requirements

• 5+ years’ experience working within CPG beverage industry
• Current Driver's License with clean driving record and meet DOT driving standards
• Experience within a Direct Store Delivery (DSD) distribution environment
• Ability to analyze and leverage data to drive insights to action
• Proficient in Microsoft Excel, PowerPoint, and DP reporting systems
• Ability to influence decision makers and confidently lead business reviews and presentations
• Ability to teach, coach, and train others on brand standards and salesmanship

Responsibilities

• Lead the annual Business Planning (BP) process with the DPs to ensure alignment with Yerba Madre’s i priorities and expectations.
• Conduct monthly and quarterly planning reviews to review performance against BP and targets.
• Regularly participate in DP sales meetings, perform trainings, and conduct market visits to assess in-store execution and develop action plans against opportunities
• Oversee DP performance, inclusive of sales volume and in store execution (i.e. perfect store, winning vs. competition, volume targets, etc.)
• Analyze market and distributor depletion data to produce insights and support tactics in market
• Manage Point of Sale (POS) materials, coolers, and equipment, including forecasting, ordering, tracking, and delivery of assets to ensure correct deployment of assets in in the trade.
• Manage implementation of shelf incentive programs in independents and work with local DP-managed Key Accounts.
• Serve as go-between with Yerba Madre’s Key Account (KA) team and DPs to communicate priorities and implement regional and national KA programs.
• Implement Yerba Madre’s marketing mix within DP, including in-store brand standards and merchandising guidelines (i.e. POS, pricing, etc.).
• Manage Yerba Madre’s Field Sales Manager(s), where applicable.

Benefits

• top-tier benefits
• comprehensive medical, dental, and vision plans
• employee life and disability
• mental health benefits
• paid medical leave
• paid company holidays
• paid time off
• opportunities for career growth and advancement within our team!
• Sales commissions and/or variable pay plans are also offered depending on the position (ex: monthly, quarterly, annual bonuses).

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed