Regional Sales Manager - West Coast

Avon Technologies PLC

3h•$102,000 - $171,000•Remote

About The Position

The Regional Sales Manager (West Coast) is responsible for driving revenue growth, market expansion, and customer retention within the assigned territory through a combination of direct customer engagement and partner/dealer network execution. This position is an individual contributor role (no direct reports) and serves as the primary link between corporate sales strategy and field execution by owning territory planning, pipeline development, opportunity management, and forecasting discipline. A key focus of this role is partner management and commercial compliance, ensuring dealer/partner activity, quoting, pricing/discounting, contracting, and related sales activities are executed in alignment with company policies, ethical standards, and applicable regulatory requirements.

Requirements

Bachelor’s degree in Business, Marketing, Sales, or a related field, or equivalent combination of education and relevant experience.
Minimum of 7 years of progressive B2B sales experience with quota responsibility and complex deal negotiation.
Demonstrated experience developing and managing indirect sales channels (dealer/distributor/agent/rep partners), including enablement and performance management.
Proven track record of meeting or exceeding sales targets, maintaining pipeline discipline, and providing accurate forecasts.
Strong business acumen with the ability to analyze sales data, market trends, and financial metrics to inform deal strategy and territory priorities.
Excellent communication, negotiation, and relationship management skills.
Ability to travel within the assigned region as required.
Strong analytical and problem-solving abilities.
Located in WA, OR, MT, UT, CO, NV

Responsibilities

Own regional revenue performance through disciplined territory planning, pipeline generation, opportunity progression, and accurate forecasting.
Develop, recruit (as applicable), onboard, enable, and manage the dealer/partner network to expand coverage, generate qualified pipeline, and drive conversion; conduct regular partner business reviews and performance management.
Lead joint account planning with partners and key customers; ensure partners are aligned to approved positioning, messaging, and selling practices.
Build and maintain strong relationships with key customers and stakeholders; manage escalations and coordinate internal resources to support retention and growth.
Ensure all sales activities comply with company policies, commercial governance, ethical standards, and regulatory requirements: maintain required documentation and follow approval workflows for pricing, discounting, and contracting.
Partner cross-functionally with Sales Operations, Contracts, Customer Care, Marketing, Engineering, and Product Management to ensure seamless deal execution, contract compliance, and consistent customer experience.
Monitor market and competitive dynamics; provide regular reporting and insights to leadership on performance, risks, partner health, and regional opportunities.
Protect margin by applying a disciplined deal strategy, pricing alignment, and appropriate discount governance.