Regional Sales Director - Mid-Market

TractianAtlanta, GA
4d

About The Position

As a Regional Sales Director, Mid-Market at TRACTIAN, you will own regional growth by defining sales strategy, scaling leadership, and driving high-velocity, predictable revenue outcomes. You will lead and develop Regional Sales Managers and senior Account Executives, set territory and account strategy, and maintain rigorous forecasting discipline. In close partnership with Sales Engineering, Customer Success, and Marketing, you will expand Tractian’s footprint across mid-market industrial customers and drive rapid adoption of our maintenance and reliability platform.

Requirements

  • 3+ years of experience leading and developing sales leaders and high-performing quota-carrying teams in a mid-market or high-velocity sales environment.
  • 6+ years of consistent quota-carrying experience selling complex B2B solutions, with a proven track record of success across a high-volume book of business.
  • Demonstrated ability to drive predictable revenue through disciplined forecasting, pipeline inspection, and execution in shorter, repeatable sales cycles.
  • Engineering background or deep experience selling into industrial, manufacturing, or asset-intensive mid-market organizations.
  • Strong operator with command of modern mid-market sales strategy, including territory design, account segmentation, and scalable outbound motions.
  • Fluency in CRM-driven sales management (HubSpot preferred), with a data-first mindset and strong inspection rigor.
  • Executive-level communication and negotiation skills, with the ability to engage decision-makers across multiple customer sites and functions.
  • Strategic, execution-oriented leader with a relentless focus on growth, scalability, and operational excellence.

Responsibilities

  • Set and execute mid-market regional sales strategy by balancing high-velocity execution, disciplined pipeline management, and repeatable sales motions.
  • Build, lead, and scale a high-performing mid-market sales organization, developing Regional Sales Managers and Account Executives to consistently exceed revenue targets.
  • Drive predictable revenue outcomes through rigorous pipeline inspection, deal prioritization, and hands-on leadership in competitive, high-volume negotiations.
  • Own regional hiring, onboarding, succession planning, and performance management to maintain high talent density and sustained productivity.
  • Implement scalable onboarding, enablement, and operating cadences that shorten ramp time and increase sales efficiency across the region.
  • Establish strong relationships with key mid-market customers to unlock expansion, multi-site growth, and long-term account value.
  • Design, optimize, and evolve territory structure, account segmentation, and coverage models to maximize throughput, focus, and regional scale.

Benefits

  • Competitive Salary
  • Premium Medical, Dental, and Vision Coverage
  • Paid Time Off (PTO): 15 Days
  • 401(k) Retirement Plan
  • Language Learning Opportunities - Take advantage of optional, fully funded Portuguese or Spanish courses to enhance your skills and global reach.
  • Gympass Membership - Access a wide range of gyms and training programs.
  • Sports Incentive - Receive a monthly bonus when you regularly participate in physical activities.
  • Long-Term Benefit - After four years of service, earn a fully funded trip anywhere in the world.
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