Regional Marketing Operations Manager

LennarSan Antonio, TX

About The Position

Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States. A Career that Empowers You to Build Your Future The Regional Marketing Operations Manager owns the execution strategy and plays a tactical, implementation-focused role supporting 3–4 divisions within a regional hub. This position directly oversees and manages the Field Marketing Coordinators and collaborates crossfunctionally with division sales leaders and regional marketing specialists to ensure brand consistency, marketing campaign execution, quality control, and operational alignment across all marketing touchpoints.

Requirements

  • Bachelor of Science or Arts degree or equivalent required/ High school diploma or GED required.
  • Minimum 5 - 7 years of relevant experience in home building, real estate, or consumer- facing industries.
  • Strong organizational and time management skills; able to manage multiple deadlines across various communities.
  • Excellent communication and interpersonal skills; able to build effective partnerships with internal teams and sales teams.
  • Resourceful and solution oriented.
  • Monthly travel (3-4 assigned divisions) for field coaching, support of local marketing initiatives execution oversight, and as needed gap coverage.
  • Demonstrate confidence in using digital and analytical tools to monitor and optimize alignment between the online experience and Welcome Home Centers.
  • Knowledge of Microsoft office applications is required.

Responsibilities

  • Lead and manage the day-to-day execution of field marketing efforts, ensuring high-quality implementation and alignment with regional and divisional marketing strategies.
  • Lead the operational link between regional leadership and division teams, translating strategic objectives into executable plans while maintaining brand integrity and timely delivery.
  • Lead and manage the collaboration with the Regional Director of Marketing and Regional Integrated Marketing Manager to operationalize annual marketing goals into clear, actionable divisional execution plans.
  • Lead the review and approval of the design and production of all signage assets, including flags, awnings, "coming soon" messaging, model signage, and event collateral.
  • Lead and provide daily coaching to Field Marketing Coordinators, fostering high performance and consistent execution across all field initiatives.
  • Maintain proactive visibility into community launches, closeout timelines, and evolving sales needs to ensure marketing support is aligned and responsive.

Benefits

  • Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of.
  • Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments.
  • To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations.
  • From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies.
  • Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone’s Included Day.
  • At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally.
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