Regional Director of Business Development

Cogir Senior Living•Portland, OR

12d

About The Position

Cogir Senior Living, based in Scottsdale, Arizona, proudly oversees a network of senior living communities spanning 11 states nationwide. As a trusted leader in senior housing, we are dedicated to growth while maintaining our commitment to exceptional care for our residents and a supportive, growth-focused environment for our team members. At Cogir, our culture is rooted in the core values of human focus, creativity, and excellence, which inspire us to continuously improve and achieve excellence in all we do. Join us in our mission to enrich the lives of our residents while building a meaningful and fulfilling career! The Business Development Director supports the Sales and Marketing Directors (Community Relations Directors) at a group of assigned communities, focusing on external sales efforts and business growth initiatives. Our Business Development Director will manage all community outreach for their assigned buildings, aiming to grow revenue and maintain established occupancy goals for the communities they support. This will be accomplished through strategic and long-range planning, identifying appropriate professional and non-paid referral sources, and establishing referral relationships to generate qualified leads. If you seek a highly-rewarding career where you can make a difference every day and are passionate about serving others, look no further and apply today!

Requirements

A bachelor's degree in marketing, business, healthcare administration, or a related field is preferred, or an equivalent combination of experience and education is required.
At least three to five (3-5) years of experience in senior living, preferably Assisted Living and Independent Living sales and marketing, hospitality, or healthcare sales and marketing.
A positive team player mentality and passion for serving seniors!
Must have excellent verbal, nonverbal, and written communication skills.
A proven track record in achieving and exceeding sales goals.
Ability to manage time effectively, high initiative, and good judgment.
Professional ethics, positive attitude, and ability to work independently and within a team environment.
Proficient in Microsoft Excel, Word, Outlook, and CRM.
Must be local to the assigned geographic area and able to visit the supported communities and local referral sources.

Responsibilities

Cover both WA & OR Markets
Design, implement, and facilitate a comprehensive annual outreach/business development plan for each supported community with input and support from the Executive Director, corporate marketing, and operations teams.
Identify key networking organizations, host professional events, collaborate with boards of directors, and attend networking meetings, trade shows, and other community functions, all with the intent of reinforcing our brand, "top of mind" showcasing of our communities while always sharing what makes us "special" through our intentional programming. The intention is always to seek opportunities for referrals.
Become actively involved in social and civic affairs within your local community.
Represent the community and the company to governmental agencies, professional organizations, community groups, and other appropriate public audiences.
Cultivate and nurture professional referral relationships that result in qualified referrals.
Provide community outreach activity reports with documented lead referral status and next steps.
Follow up with all referral sources through the lifecycle of the referral process.
Develop and manage the lead base, responding to telephone inquiries remotely and in real-time when possible.
Understand, communicate, and strategize with leadership, as well as current and observed senior living industry trends, concerns, and demands on the "street" that ultimately impact our census. In turn, recommend specific focus, lifestyle, marketing, and advertising ideas to remain relevant.
Maintain the community's referral database in the Customer Relationship Management software Yardi accurately and promptly.
Monitor competitive projects and programs in the local community market and report updates and changes to the Executive Director and the corporate team.