Regional Communications Director

American Red CrossHonolulu, HI
1d$81,620 - $87,032Onsite

About The Position

Joining The American Red Cross is like nothing else – it’s as much something you feel as something you do. You become a vital part of the world’s largest humanitarian network. Joining a team of welcoming individuals who are exceptional, yet unassuming. Diverse, yet uncompromising in unity. You grow your career within a movement that matters, where success is measured in people helped, communities made whole, and individuals equipped to never stop changing lives and situations for the better. When you choose to be a force for good, you’ll have mentors who empower your growth along a purposeful career path. You align your life’s work with an ongoing mission that’s bigger than all of us. As you care for others, you’re cared for with competitive compensation and benefits. You join a community that respects who you are away from work as much as what you do while at work. WHAT YOU NEED TO KNOW (Job Overview): The Regional Communications Director will develop, plan, and implement communications and marketing activities that drive business objectives and results, raise the visibility of the Red Cross mission, support revenue generation, and educate the public on how to access Red Cross services. You will work cross-functionally to provide communication and marketing support and implement the strategic plan aligned with organizational communication and marketing priorities. Provide guidance, mentorship, and training to staff as needed, and offer leadership, development, and support to volunteers across the region. Perform all duties and responsibilities in compliance with standard operating procedures and other applicable Federal, State, and local regulations. This role is not eligible for relocation assistance. This role will report to our Honolulu office 3 days a week (subject to change based on business need). Regional travel involved. The salary range for this position is (HI): $81,620‐$87,032/yr. Note that American Red Cross salaries are aligned to the specific geographic location in which the work is primarily performed. Other factors that may be used to determine your actual salary may include your specific skills, how many years of experience you have and comparison to other employees already in this role.

Requirements

  • Education: Bachelor's degree in Communications, Marketing, Public Relations, Journalism, or related field required.
  • Experience: Minimum 5 years of related experience or equivalent combination of education and related experience required.
  • Skills & Abilities: Outstanding oral and written communication skills required, with proven knowledge of AP Style.
  • Demonstrated ability to work effectively and persuasively with cross functional teams and all levels of leadership.
  • Strong teamwork and collaboration required with demonstrated strong commitment and passion for mission of American Red Cross.
  • Strong organizational, multi-tasking skills with ability to meet deadlines.
  • Ability to use Microsoft Office Suite with familiarity of media monitoring software, website updating, and other marketing tools.
  • Demonstrated experience managing professional social media platforms for an organization is required with working knowledge of marketing functions, and experience as media spokesman and account management preferred.
  • Ability to work on a team.
  • Travel: May require up to 25% travel.
  • Combination of candidate’s education and general experience satisfies requirements so long as the total years equate to description’s minimum education and general experience years combined (Management experience cannot be substituted).

Responsibilities

  • Develop and implement an effective communications strategy to support service delivery, revenue generation efforts, and promotion of products or services to align with organizational communications and marketing strategies.
  • Develop and execute media relations and social media strategy by maintaining social media platform, distributing new releases and other press materials, and managing relationships with media.
  • Respond to media inquiries by coordinating interviews and providing Red Cross approved information, as appropriate.
  • Review support requests and develop and execute an effective communications strategy.
  • Monitor and analyze public relations and social engagement data.
  • Lead and support public affairs activities, delegating appropriately to trained staff or volunteers.
  • Provide training and guidance to public affairs spokespersons and volunteers.
  • May be required to serve as a Red Cross spokesperson, train and prepare staff and volunteer spokespersons.
  • May be required to develop and implement crisis communications strategies.
  • Collaborate with leadership to develop and implement internal communication strategies and initiatives.
  • May develop brand and creative content to support a variety of activities and advertising material used in external publications and media placements and work to secure in-kind PSA placements.
  • May coordinate resources for the delivery of marketing programs.
  • May be required to deploy physically or virtually to support disaster response operations.

Benefits

  • Medical, Dental Vision plans
  • Health Spending Accounts & Flexible Spending Accounts
  • PTO: Starting at 15 days a year; based on FLSA status and tenure
  • Holidays: 11 paid holidays comprised of six core holidays and five floating holidays
  • 401K with 6% match
  • Paid Family Leave
  • Employee Assistance
  • Disability and Insurance: Short + Long Term
  • Service Awards and recognition
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