Regional Business Manager

Generac•Waukesha, WI

12d

About The Position

We are Generac, a leading energy technology company committed to powering a smarter world. Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries. At Generac Industrial Energy, we harness decades of experience and resources to help lead the way. It’s the foundation of prosperity, fueling the industries and essential services that drive our society forward. It’s so much more than power. We provide a range of solutions that will work together to streamline systems across every stage of the energy journey. Our people are united by a shared mission to make the world safer, brighter, and more productive. Come be part of a team where diverse backgrounds, ideas, and talents drive real impact. The Regional Business Manager is responsible for sales growth, market expansion, distributor business modeling, financial positioning and go to market strategies for assigned regional distribution partners. This role will develop sales and regional distribution strategies along with marketing communication tactics to ensure execution of programs and market share growth. This position will act as a liaison between assigned regional distribution partners and key customers while working closely with distributor channel leadership, Director of Sales and Power Solutions Managers to create business plans for greater market penetration. The Regional Business Manager coordinates all marketing activities with distribution partners; building, designing and executing the plans needed to grow share within the markets of responsibility.

Requirements

Bachelor’s degree or equivalent work experience
5 years’ progressive experience in finance or sales related field OR completion of Generac’s sales rotational program (Market Focused Sales Manager)
Effective negotiation skills
Effective presentation skills and ability to speak in front of groups
Strong verbal and written communication skills
Knowledge and proficiency working with Microsoft Office Suite
Ability to work from a home office and work independently in a field based role
Ability to travel to adequately cover assigned territory.
Ability to recognize market trends and evaluate competitor strengths and weakness
Ability to communicate at the executive level as well as plant operational level
Ability to understand the complex sales process and direct closure strategies
Knowledge of pricing and executing sales strategies
Proficiency with business analysis and financial management
Working knowledge of OEM/Dealer distribution
Ability to relocate if necessary

Nice To Haves

Engineering Degree
Master’s Degree

Responsibilities

Effectively negotiate sales by using direct closure strategies
Analyze key business metrics and put plans into place for improvement
Work with OEM/Dealer distribution channel on business analysis and financial management
Draw valid conclusions to complex problems which includes data collection and fact gathering
Identifies market opportunities for Generac products
Identifies, assesses, attracts and negotiates with potential customers in any segment (e.g. commercial and industrial)
Develop plans to drive organizational change within distribution
Translate analytical assessments into actionable business initiatives
Develop strategic relationships within region
Provide world-class customer support
Works with distributors to increase parts and service sales, leveraging Generac OEM products and services.
Manages and expands business with existing distribution
Develops, designs and executes short term and long term business plans related to all aspects/divisions of regional distribution partners
Coordinates all marketing activities with distribution partners
Supports all promotional programs
Administers sales training in-market as needed
Assists in product specs and business plan to support new product development proposals.
Act as SAP Super User within functional area as assigned.
Other Duties as assigned