Recruitment Marketing Strategy Consultant

Encompass Health Corp. • Birmingham, AL

52d

About The Position

The Recruitment Marketing Strategy Consultant plays a key role in driving talent attraction efforts across Encompass Healths national hospital network. This position develops and executes strategic marketing and media plans to elevate our employer brand and attract qualified candidates to both clinical and non-clinical roles withing a defined region of hospitals. Working closely with our Director of Talent Marketing & Attraction, this role manages targeted campaigns, partners with external agencies, and ensures consistent, on-brand messaging that builds awareness of Encompass Health as an employer of choice.

Requirements

• Bachelor's degree in Business, Marketing, Journalism, Advertising or related field required.
• 2-3 years experience in talent marketing and employer branding

Nice To Haves

• Experience in talent acquisition platforms (CRM and ATS) preferred.
• Experience in working with marketing agencies and/or platform vendors preferred.

Responsibilities

• Lead recruitment marketing initiatives for hospital-specific campaigns from planning through performance tracking.
• Partner with agency teams to launch and optimize digital media campaigns that drive candidate engagement.
• Provide strategic guidance to improve campaign efficiency, creative execution, and turnaround time.
• Post jobs for assigned hospitals to ensure accuracy in job postings.
• Manage ads running for assigned hospitals and provide performance data on campaigns, recommend renewal options and work with hospitals to ensure candidate flow.
• Manage programmatic job board performance for assigned hospitals.
• Be the subject matter experience for assigned hospitals on recruitment marketing.
• Champion our employer brand across all channels, ensuring messaging aligns with Encompass Healths voice and visual standards.
• Collaborate with talent acquisition partners to provide marketing support and best practices that enhance candidate attraction.

Benefits

• Benefits that begin when you do.
• Affordable medical, dental and vision plans provided to meet the needs of full and part-time employees and their families.
• Generous paid time off that increases with tenure.
• Tuition reimbursement and continuing education opportunities.
• Company-matching 401(k) and employee stock-purchase plans.
• Flexible spending and health savings accounts.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Hospitals
• Number of Employees: 5,001-10,000 employees