Recruitment Marketing and Event Manager

Akima, LLC•Herndon, VA

11d•Hybrid

About The Position

Akima is seeking a creative and strategic Recruitment Marketing and Events Manager to elevate our employer brand, attract top talent nationwide and support internal senior-level events. This will be a dual role combining both recruitment marketing and event management. These objectives will be accomplished through implementing marketing, technology, and event management positioning Akima as an employer of choice in the federal contracting and government services space. The ideal candidate is a self-starter with a passion for event coordination, storytelling, AI-driven content, social media engagement, and overall implementation. You’ll work closely with MarCom, HR, recruiting and operations teams to develop innovative recruitment campaigns, create compelling marketing materials, and enhance Akima’s presence at job fairs, industry functions and internal employee events. The ideal candidate is approachable, organized, and proactive, with strong communication and creative skills.

Requirements

Bachelor’s degree in Marketing, Communications, or related field.
5+ years of experience in recruitment or talent marketing, employer branding, and event planning (government contracting experience preferred).
Strong knowledge of recruitment processes, candidate selection methods, and federal hiring practices.
Experience with event coordination, logistics and organizational skills.
Working knowledge of social media platforms, recruitment tools, and marketing platforms such as LinkedIn, Glassdoor, HubSpot, Instagram, X (previously Twitter), TikTok and others.
Proficient in Office 365, with familiarity using AI tools like ChatGPT, Microsoft CoPilot and others.
Excellent written and verbal communication, planning, and organizational skills.
Ability to travel 10–25% and lift up to 40 lbs. for event setups.
Creative problem-solving skills and a collaborative mindset.
This Hybrid position requires that you live within commuting distance from Herndon, VA

Nice To Haves

Experience using AI tools for content creation, campaign optimization, or candidate engagement.
Advanced Adobe Creative Suite and video editing
Experience with event management software (Cvent, Bizzabo, OneCause, or similar).
Web development or basic coding experience.
Experience creating progressive marketing collateral for recruitment events, including signage, banners, and branded swag.
Demonstrated experience in federal contracting, cleared talent, defense sector recruitment marketing, and event management.
Ability to review contracts, negotiate with vendors, and manage budgets for marketing campaigns and events.

Responsibilities

Event Planning and Implementation:
Plan, coordinate, and execute job fairs, virtual/hybrid hiring events, and high level internal/employee focused events across the U.S.
Implement detailed and organized tracking tools to ensure deadlines are met and all event logistics are successful (catering, audio visual, registration, venue site selection, etc.).
Support senior executives with programing, speaking, travel and onsite event related needs.
Manage vendor relationships, negotiate contracts, and ensure high-quality experiences for candidates and employees.
Implement detailed and organized tracking tools to ensure deadlines are met and all event logistics are successful (catering, audio visual, registration, venue site selection, etc.).
Recruitment Marketing & Employer Branding:
Develop and execute a comprehensive recruitment marketing strategy to promote Akima as an employer of choice.
Research recruitment opportunities and propose applicable job fair calendars
Create landing pages, social media content, email campaigns, blogs and other marketing materials using HubSpot, Adobe Creative Suite, Canva, and AI tools (ChatGPT, MS CoPilot and others).
Manage multi-channel campaigns across LinkedIn, Instagram, Glassdoor, X (previously Twitter), TikTok, and other candidate engagement platforms.
Design and produce creative marketing collateral, including swag, banners, trifolds, and videos, to support recruitment campaigns and events.
Strategy & Analytics:
Collaborate with HR, recruiting teams and MarCom teams to identify innovative marketing solutions supporting business objectives.
Track and analyze campaign and event performance to optimize recruitment marketing efforts and understand employee survey results to develop recommendations.
Research and establish strategic partnerships to enhance talent acquisition, company promotion, and internal event efforts.
Innovate creative solutions to strengthen Akima’s recruitment presence and employer brand for both internal and external audiences.
Perform strategic planning and logistics in line with high level objectives prior, during and post-event.
Project Management & Collaboration:
Manage multiple projects in a fast-paced environment with precision and creativity.
Assist with general marketing, communications, and employee engagement initiatives as needed.
Utilize internal tools to manage workflows and production efficiencies