RazerStore Marketing Intern (Influencer & Content)

RazerIrvine, CA
$3,300 - $5,200Onsite

About The Position

Joining Razer offers a global mission to revolutionize gaming, providing an opportunity to make a global impact within a team across 5 continents. Razer fosters a gamer-centric #LifeAtRazer experience for accelerated personal and professional growth. The RazerStore Marketing Intern will support influencer marketing and content initiatives for key Razer retail store locations. This role involves sourcing creators, managing outreach, supporting in-store activations, and assisting with content and reporting workflows. This is a full-time, Monday–Friday in-office internship from June 1 through August 14, with a required start date of June 1.

Requirements

  • Currently pursuing a Bachelor's degree in Marketing, Communications, Influencer Marketing, Marketing Content Development, Business, Video Game development or a related field at an accredited school
  • Strong interest in influencer marketing, social media, and gaming culture
  • Familiarity with Instagram, TikTok, and creator ecosystems
  • Detail-oriented with strong organizational skills
  • Ability to manage multiple tasks and follow timelines
  • Strong knowledge of Microsoft Suite
  • Ability to work independently and in a team-oriented environment

Nice To Haves

  • Basic content creation or editing experience preferred

Responsibilities

  • Build creator shortlists using Sprout Social, Instagram, and TikTok, with a focus on local market relevance to store locations
  • Verify creator qualifications, including follower count, engagement rate, and audience location
  • Maintain and update a rolling creator database by store market and product focus
  • Execute initial outreach via email and Instagram DM under direction
  • Track responses, follow-ups, and agreement status in campaign trackers
  • Support scheduling of influencer store visits and in-store activations
  • Coordinate with store teams to ensure readiness for influencer events and experiences
  • Assist in capturing in-store content during activations (photo/video)
  • Support basic editing and formatting for retail-focused, social-first content
  • Help draft captions and organize content for posting or paid amplification
  • Ensure content aligns with RazerStore brand standards and in-store campaign objectives
  • Pull Instagram Insights for influencer posts tied to store campaigns
  • Track performance metrics across retail marketing initiatives
  • Assist in compiling reports on influencer performance, foot traffic impact, and content engagement

Benefits

  • Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.
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