RazerStore Marketing Intern (Influencer & Content)

Razer Inc.Irvine, CA
Onsite

About The Position

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally. The RazerStore Marketing Intern will support the execution of influencer marketing and content initiatives across key retail markets. This role is responsible for sourcing creators, managing outreach coordination, supporting in-store activations, and assisting with content and reporting workflows. This is a full-time, Monday–Friday in-office internship running from June 1 through August 14. At Razer, you’ll be at the forefront of the most exciting industry in the world: gaming. As gaming evolves, so does the ecosystem that powers it: hardware, software and services. Guided by our mission “For Gamers. By Gamers.”, we create cutting-edge products and experiences that define the ultimate gameplay. Staying true to our mission, we’re relentlessly pushing boundaries and leading the charge in AI for gaming, shaping the future of the industry. At Razer, you won’t just witness this evolution; you’ll help drive it. Joining Razer means being part of a global mission to bring gamers closer to the games they love. Whether you’re crafting the next generation of gaming gear or powering our global operations behind the scenes, you’ll take on meaningful work in a truly international, cross-cultural environment. The journey toward Being Phenomenal isn’t always easy, but gamers excel through teamwork, grit, and problem-solving. Our people are what make Razer exceptional. Together, we’ll take Razer to even greater heights. Razer is proud to be certified a Great Place to Work® in both the United States and Singapore, and recognized as a Singapore Top Employer by the Top Employer Institute, reflecting our commitment to making your journey here a rewarding one.

Requirements

  • Currently pursuing a degree in Marketing, Communications, Influencer Marketing, Marketing Content Development, Business, Video Game development or a related field at an accredited school.
  • Strong interest in influencer marketing, social media, and gaming culture.
  • Familiarity with Instagram, TikTok, and creator ecosystems.
  • Detail-oriented with strong organizational skills.
  • Ability to manage multiple tasks and follow timelines.
  • Strong knowledge of Microsoft Suite.
  • Ability to work independently and in a team-oriented environment.

Nice To Haves

  • Basic content creation or editing experience preferred

Responsibilities

  • Support the execution of influencer marketing and content initiatives across key retail markets.
  • Source creators, manage outreach coordination, support in-store activations, and assist with content and reporting workflows.
  • Build creator shortlists using Sprout Social, Instagram, and TikTok search.
  • Verify creator qualifications including follower count, engagement rate, and audience location.
  • Maintain and update a rolling creator database by market and product division.
  • Execute initial outreach via email and Instagram DM under direction.
  • Track responses, follow-ups, and agreement status in campaign trackers.
  • Support scheduling of influencer store visits.
  • Coordinate with store teams to ensure readiness for influencer activations.
  • Assist in capturing in-store content during activations (photo/video).
  • Support basic editing and formatting for social-first content.
  • Help draft captions and organize content for posting or paid amplification.
  • Ensure content aligns with RazerStore brand and campaign objectives.
  • Pull Instagram Insights for influencer posts.
  • Track performance metrics across campaigns.
  • Assist in compiling reports on influencer performance and content engagement.

Benefits

  • Unique, gamer-centric #LifeAtRazer experience
  • Accelerated growth, both personally and professionally
  • Opportunity to make an impact globally
  • Work across a global team located across 5 continents
  • Certified a Great Place to Work® in both the United States and Singapore
  • Recognized as a Singapore Top Employer by the Top Employer Institute
  • Inclusive, respectful, and fair workplace
  • Reasonable accommodations (including for disability or religious practices) to ensure every team member can perform and contribute at their best
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