QR Code Lead

J.M. Smucker CoCleveland, OH
2dHybrid

About The Position

Your Opportunity as the QR Code Lead Lead the implementation of QR-enabled packaging solutions ensuring alignment with industry initiatives (e.g. Louisiana SB 14, California SB 343, GS1 Sunrise 2027, etc.). Partner with ScanBuy as our selected technology provider to deliver scalable, consumer-facing digital experiences and robust data governance. This role will also design and operationalize processes to incorporate QR code requirements into the item commercialization process and manage the configuration and maintenance of our SmartLabel program. Internally, this role will be titled Lead, Digital Packaging. Location: Orrville, OH (Close proximity to Cleveland/Akron) Work Arrangements: Hybrid - onsite a minimum of 9 days a month primarily during core weeks as determined by the Company; maybe more as business need requires .

Requirements

  • Bachelor’s degree in IT, Packaging, or related field
  • 3+ years of experience in technology, regulatory, marketing, operations, or related fields
  • Awareness of industry standards and emerging trends
  • Experience with data systems or process management tools
  • Proven ability to manage projects, including planning, execution, and cross-functional coordination
  • Strong communication and collaboration skills

Nice To Haves

  • Strong knowledge of GS1 standards, QR code technology, and digital packaging trends
  • Experience with Syndigo MDM/PIM integration and SmartLabel program management

Responsibilities

  • Partner with SBA Leadership Teams to develop and execute the company's overall QR code strategy across product lines
  • Lead end-to-end implementation of QR solutions across all brands
  • Align QR strategy with regulatory, sustainability, and other Company goals
  • Facilitate and document exception processes
  • Monitor and interpret emerging regulations (Louisiana SB 14, California SB 343, GS1 Sunrise 2027, etc.)
  • Ensure proactive compliance and readiness
  • Architect QR code lifecycle management and analytics
  • Integrate QR data with Syndigo MDM/PIM for product content
  • Serve as the SME for design, generation, and issue resolution of static and/or dynamic codes
  • Establish and execute testing/quality check procedures for initial implementation as well as regular auditing to confirm proper functionality
  • Serve as the System Administrator for ScanBuy SmartLabel Program Management
  • Maintain SmartLabel pages for transparency and compliance.
  • Govern updates and regulatory-driven changes
  • Embed QR requirements into commercialization milestones
  • Create SOPs and checklists for cross-functional teams
  • Track QR scan and SmartLabel performance; report KPIs
  • Translate data into actionable insights for leadership
  • Partner with Packaging, Regulatory, Legal, Marketing, and IT
  • Manage vendor relationship with ScanBuy
  • Develop UAT plans and governance for QR functionality
  • Deliver onboarding and training for internal teams
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