Purpose Marketing Coordinator
About The Position
The Purpose Program Coordinator supports the Communications Lead to advance Nasdaq's purpose initiatives. The coordinator will support program activities, drive engagement, and ensure the strategic alignment of purpose-driven efforts with Nasdaq's communication goals. The team is global in nature and frequently interacts with Nasdaq stakeholders and business lines, both inside and outside of the Company. In general, you are expected to identify, enhance and follow specific processes and procedures to maximize the efficiency and impact of Nasdaq’s Purpose. Collaborate with the Communications Lead to design, implement, and evaluate purpose-driven programs. Demonstrated ability in creative writing and storytelling, with experience crafting compelling narratives for campaigns, partnerships, or brand initiatives. Familiarity with digital marketing and social media content creation, including developing assets that amplify event stories and engage audiences across platforms. Strong organizational skills with the ability to support project workflows—tracking timelines, coordinating deliverables, and ensuring alignment across stakeholders to help initiatives launch successfully. Support the development and execution of strategic initiatives that align with Nasdaq’s Purpose and brand messaging. Supports execution of digital communications for the Purpose strategy across platforms including Knak, Marketo, Drupal, Nasdaq.com, Insider, and video channels—ensuring timely content uploads, platform optimization, and alignment with brand messaging. Coordinate with external and internal cross-functional teams to deliver programs effectively, integrating purpose into overall communications strategies. Support the development and distribution of communications materials related to Purpose initiatives, including managing assets for the Purpose in Action newsletters and the semi-annual Purpose in 90 video segments. Maintain project momentum by managing meeting logistics and set up, agendas, and attendees; document any decision-making in notes. Support various stakeholders with ad-hoc requests regarding Purpose partnerships and projects Provide primary administrative support for the Purpose team and backup for other related teams as needed.
Requirements
- Bachelor's degree
- 1-3 years supporting a business vertical or collaborative project within a global organization
- First-class writing, editing, and communication skills
- Ability to prioritize and multi-task in a competitive and fast-paced environment
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Knowledge of Marketing Automation Platforms (Knak, Marketo, Drupal)
- Ability to stay abreast of news, trends, and developments in the space
Responsibilities
- Collaborate with the Communications Lead to design, implement, and evaluate purpose-driven programs.
- Crafting compelling narratives for campaigns, partnerships, or brand initiatives.
- Developing assets that amplify event stories and engage audiences across platforms.
- Support project workflows—tracking timelines, coordinating deliverables, and ensuring alignment across stakeholders to help initiatives launch successfully.
- Support the development and execution of strategic initiatives that align with Nasdaq’s Purpose and brand messaging.
- Supports execution of digital communications for the Purpose strategy across platforms including Knak, Marketo, Drupal, Nasdaq.com, Insider, and video channels—ensuring timely content uploads, platform optimization, and alignment with brand messaging.
- Coordinate with external and internal cross-functional teams to deliver programs effectively, integrating purpose into overall communications strategies.
- Support the development and distribution of communications materials related to Purpose initiatives, including managing assets for the Purpose in Action newsletters and the semi-annual Purpose in 90 video segments.
- Maintain project momentum by managing meeting logistics and set up, agendas, and attendees; document any decision-making in notes.
- Support various stakeholders with ad-hoc requests regarding Purpose partnerships and projects
- Provide primary administrative support for the Purpose team and backup for other related teams as needed.
Benefits
- 401(k) program with 6% employer match
- Employee Stock Purchase Program with 15% discount
- Student loan repayment program up to $10k
- Company paid life and disability plans
- Generous paid time off
- Comprehensive medical, dental and vision coverage
- Health spending account with employer contribution
- Paid flex days to support mental wellbeing
- Gym membership discounts
- Hybrid home/office schedule (for most positions)
- Paid parental leave
- Fertility benefits
- Paid bereavement leave
- Company gift matching program
- Employee resource groups
- Paid volunteer days
- Education Assistance Program
- Robust job skills training and Professional development opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
