Public Relations Coordinator - Hybrid

State of North Carolina
2dHybrid

About The Position

The North Carolina Zoo is growing, and it is an exciting time to join our team! The Zoo is seeking a dynamic, efficient, and enthusiastic individual to serve as Public Relations Coordinator. The Public Relations Coordinator position will have the highly visible and important role of organizing and representing the North Carolina Zoo at public speaking engagements, priority tours, and other writing or PR assignments as needed under the direction of the Zoo’s Public Relations Officer. The key focus of the PR Coordinator is to influence the public perception of the brand, promote the Zoo's mission, and market the Zoo experience. This person must be engaging, professional in appearance, a strategic and analytical thinker, quick decision-maker, self-starter, flexible, and an excellent written/verbal communicator. The Public Relations Coordinator will work on the Communications team and regularly assist with external stakeholder presentations, media escorts, and professional writing assignments.

Requirements

  • Bachelor’s degree in communications, public relations, public affairs, journalism, English, or related field from an appropriately accredited institution OR an equivalent combination of education and experience.
  • Must be able to work a rotating schedule that involves working weekends, holidays and after regular work shifts.
  • Must meet DNCR Fleet Safety Guidelines and have ability to obtain and maintain a valid driver's license issued from within the United States or be able to obtain one within 90 days of employment.
  • Must have superior written/verbal communication skills with prior journalistic experience.
  • Must be an innovative, creative, effective and resourceful thinker and marketer.
  • Must be able to remain flexible and be comfortable working in a changing environment.
  • Must have a positive attitude and enthusiasm for contributing to the goals of the organization.
  • Must have personable, on-camera skills required for assigned media and PR events.

Nice To Haves

  • Demonstrated ability to prioritize and handle multiple projects and priorities with tight deadlines.
  • Demonstrated ability to work in team environments, as well as individually, to cultivate and elevate mission-based activities or programs.
  • Demonstrated ability to communicate effectively and respectfully with diverse audiences.

Responsibilities

  • Plans, schedules logistics, and leads priority tours around the Zoo.
  • Drafts, edits, and publishes web copy, radio ad scripts, and blogs/articles as needed.
  • Assists with the implementation and execution of communications team-related activities.
  • Represents the organization through effective public speaking and professional presentations
  • Utilizes news media effectively by delivering on-camera interviews, preparing press releases, and leading media escorts/tours.
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