Public Relations Coordinator

Aflac, Incorporated•Columbus, GA

2d•$60,000 - $85,000•Hybrid

About The Position

We’ve Got You Under Our Wing We are the duck. We develop and empower our people, cultivate relationships, give back to our community, and celebrate every success along the way. We do it all…The Aflac Way. Aflac, a Fortune 500 company, is an industry leader in voluntary insurance products that pay cash directly to policyholders and one of America's best-known brands. Aflac has been recognized as Fortune’s 50 Best Workplaces for Diversity and as one of World’s Most Ethical Companies by Ethisphere.com. Our business is about being there for people in need. So, ask yourself, are you the duck? If so, there’s a home, and a flourishing career for you at Aflac. Work Designation. Depending on your location within the continental US, this role may be hybrid or remote. If you live within 50 miles of Aflac’s Worldwide Headquarters office located in Columbus, GA, this role will be hybrid. This means you will be expected to work in the office for at least 60% of the work week. You will work from your home (within the continental US) for the remaining portion of the work week. Details of this schedule will be discussed with your leadership. If you live more than 50 miles from Aflac’s Worldwide Headquarters office located in Columbus, GA, this role will be remote. This means you will be expected to work from your home, within the continental US. If the role is remote, there may be occasions that you are requested to come to the office based on business need. Any requests to come to the office would be communicated with you in advance. What does it take to be successful at Aflac? Acting with Integrity Communicating Effectively Pursuing Self-Development Serving Customers Supporting Change Supporting Organizational Goals Working with Diverse Populations

Requirements

Proficiency in AP Style
Experience with social media programs, management tools and analytical platforms
Experience with Microsoft Office 365
Knowledge of public relations concepts, practices and procedures
Excellent writing, editing and communication skills
Excellent interpersonal and oral communication skills
Bachelor's Degree In Public Relations or related field
2 years of related professional work experience, relevant internships, practicum experience will be considered Or an equivalent combination of education and experience

Nice To Haves

Insurance industry experience

Responsibilities

Assist in writing and distributing press releases, media pitches, media interview briefs, bylined articles, press materials and content related to PR campaigns and day-to-day media relations; assist with proofreading and editing using AP Style; develop media relations skills to navigate journalists' agendas and how to appropriately position Aflac; develop skills in agency project coordination and management.
Monitor and track media coverage and social media metrics; compile and develop reports to track the effectiveness of PR campaigns; compile data and assist with preparing reports on media coverage and social media engagement; analyze and provide insights on public sentiment to improve strategies and campaigns.
Create initial drafts of social media posts and assist in management of social media accounts by drafting posts, engaging with followers, increasing channel followers, monitoring and reporting of online discussions and media inquiries by handling routine responses for complaints and/or comments; assist in monitoring industry trends, public opinion and online listening tools to support Aflac’s reputational health; report and elevate findings to appropriate team members.
Assist in planning events, product launches, satellite media tours/media days and community events; coordinate logistics such as invitations, venue arrangements and guest lists.
Coordinate and track Compliance and stakeholder reviews and assist with translation projects; organize meetings, take notes and coordinate schedules; manage PR-related files and documentation.
Perform other duties as assigned.

Benefits

medical
dental
vision coverage
prescription drug coverage
health care flexible spending
dependent care flexible spending
Aflac supplemental policies (Accident, Cancer, Critical Illness and Hospital Indemnity offered at no costs to employee)
401(k) plans
annual bonuses
an opportunity to purchase company stock
11 paid holidays
up to 20 days PTO
state-mandated sick leave