Public Relations Coordinator

Fort Worth Zoo•Fort Worth, TX

About The Position

The primary responsibility of the coordinator position is to assist in the growth, development and implementation of all phases of the Zoo’s communications program, with a primary focus on written content for all public relations and marketing needs. This position is the primary support position of the public relations and marketing manager.

Requirements

Strong organizational, verbal and written communication skills
Ability to prioritize effectively and learn systems quickly to utilize them for research
Independent problem-solving skills
Detail-oriented personality with the ability to anticipate needs
Position has access to sensitive information that demands a level of confidentiality and maturity
Proficiency with Microsoft Office products, including Word, Excel and Publisher, as well as basic skills with Power Point
Valid driver’s license with acceptable motor vehicle record to maintain Zoo standards of insurability
One to two years of experience and a bachelor’s degree from an accredited college or university in the field of public relations, journalism, communications or related field are required

Nice To Haves

Proficiency in AP style is a highly preferred

Responsibilities

Implement and maintain updates to the Zoo’s multiple social media channels, including content ideation, copywriting, scheduling and uploading of content and manage public and private communications
Plan and execute written content of bi-monthly publication of Roar
Serve as one of the Zoo’s primary writers, creating internal and external communications, marketing collateral and articles, while ensuring consistent and accurate Zoo brand standards and messaging; including but not limited to: o Internal/external newsletters o Emails o Blog posts and web articles o In-park graphics, animal IDs and other messaging o Ad-hoc writing projects
Serve as one of the Zoo’s primary editors, proofing and editing collateral and articles from other departments to ensure consistent and accurate Zoo brand standards and messaging
Assist with onsite media
Manage media monitoring database and reporting, including monthly print and broadcast coverage reports
Update Zoo phone line and search engine bios
Assist with the Zoo’s television and radio appearances and all onsite publicity
Coordinate Zoo-radio ticket trades
Other duties as assigned

Benefits

Medical and Prescription Drug (Employee Coverage 90% Employer Paid, Dependent Coverage 55% Employer Paid)
Vision
Dental
Basic Life AD&D (100% Employer Paid)
Short Term Disability (100% Employer Paid)
Long Term Disability (100% Employer Paid)
Supplemental Life
Flexible Spending Account
401k
Paid Time Off (Accrual Equivalent to 5 Weeks Per Year)
PTO Rollover
PTO Sell Back
Free Zoo Membership
Free Guest Passes
Discounts on Food, Merchandise, Attractions, Admission and Programs