Public Relations Associate
About The Position
IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a Public Relations Associate to support its strategic communications initiatives. You will collaborate with the PR Manager to increase our brands' awareness through the media and award opportunities, and drive internal communications efforts that engage IXL Learning's teams. #LI-GW1 You'll work with some of the largest brands in educational technology, including Rosetta Stone, Dictionary.com, and IXL, to shape the discussion about what the future of education will look like. The ideal candidate is an excellent writer and storyteller with a strong editorial instinct: You know how to turn complex ideas into crisp prose, persuade diverse audiences, and build compelling narratives. You can proactively identify and secure media opportunities, have a knack for tying brands to current events and trends, and can work cross-functionally with partners. You're creative, strategic, collaborative, and have an appreciation for the profound impact education can have on people's lives. This is a full-time position in our San Mateo, CA headquarters office. The work schedule for this role is Monday-Friday in the office with the option to work from home one day per week.
Requirements
- BA/BS degree
- 3-6 years of experience in corporate communications, public relations, and/or journalism
- Demonstrated track record as an excellent storyteller with exceptional writing skills across a variety of formats (e.g., articles, blog posts, award nominations, executive communications, bylines, press materials, etc.)
- An always-on media mindset, including a history of planning and carrying out proactive campaigns that resulted in positive media coverage
- An ability to fluidly navigate between strategy and the execution of tactics
- A dedicated self-starter and critical thinker
- Ability to multitask, prioritize projects, and meet deadlines while working with accuracy
- An interest in education and technology, and can learn about the intersection of the industries quickly
Responsibilities
- Develop strategy and execute tactics that grow IXL Learning's presence in technology, education, and consumer media outlets
- Create press releases, pitches, statements, and other external communications materials for the press
- Identify and develop content for thought leadership opportunities
- Evaluate award opportunities and draft nominations that highlight IXL Learning's innovations
- Support proactive media relations projects, including researching reporters, building media lists, coordinating outreach and interviews, and pitching subject matter experts to discuss topical news events
- Focus on identifying new ways to tell IXL Learning's story and engage with target audiences at the intersection of technology and education
- Inform, inspire, and engage colleagues through a variety of internal marketing and communications projects
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Industry
Educational Services
Number of Employees
1,001-5,000 employees
