Public Information and Marketing Coordinator II - City

City of Oklahoma City • Oklahoma City, OK

12d • $36 - $55

About The Position

This position is located in the Administration Division of the Parks and Recreation Department within the City of Oklahoma City and is under the direction of an immediate supervisor. The Public Information and Marketing Coordinator II must possess previously acquired knowledge and skill in developing and supervising the implementation of comprehensive marketing strategies and plans. The position’s primary responsibility is to manage the activities of a departmental work unit and staff responsible for implementing revenue and program-based marketing strategies and/or promotional plans. Essential job functions include: developing, planning and implementing marketing campaigns and strategies; evaluating market conditions to determine appropriate and effective marketing strategies; exchanging written and verbal information regarding departmental programs, activities and services; preparing, distributing and/or presenting press releases and public service announcements; coordinating press coverage for departmental activities and special events; developing radio and television commercials, advertising campaigns, and public announcements; reviewing and coordinating the editing and production of broadcast media; writing various reports; developing goals and objectives; and preparing and monitoring budgets and authorizing expenditures. The position requires well-developed communications skills to maintain effective working relationships with City employees at all levels of the organization, outside agencies, media representatives, and the general public. The employee works within broad policy and organizational guidelines, independently plans, and implements projects and reports progress of major activities through periodic conferences and meetings. The work products are reviewed for overall effectiveness, program accomplishments, and soundness of judgement.

Requirements

• Knowledge of and skill in applying administrative and management principles and techniques.
• Knowledge of and skill in utilizing broad-based marketing research principles and practices.
• Skill in accessing marketing research and following work through to logical conclusion.
• Skill in developing long and short-range marketing and promotional plans.
• Skill in communicating verbally and in writing using tact and diplomacy.
• Skill in compiling and analyzing data.
• Skill in public speaking.
• Skill in developing social media marketing strategies.
• Skill in implementing promotional programs to increase revenue and/or participation.
• Ability to supervise a professional and clerical staff.
• Ability to develop and implement alternatives and make recommendations to improve organizational activities and programs.
• Ability to travel.

Nice To Haves

• Possession of a bachelor’s degree or higher in Marketing or Business Administration.
• Minimum of five (5) years’ direct marketing experience.
• Knowledge of the game of Golf.
• Experience creating digital marketing materials.
• Fluency with Adobe InDesign, Photoshop, and other design products.

Responsibilities

• developing, planning and implementing marketing campaigns and strategies
• evaluating market conditions to determine appropriate and effective marketing strategies
• exchanging written and verbal information regarding departmental programs, activities and services
• preparing, distributing and/or presenting press releases and public service announcements
• coordinating press coverage for departmental activities and special events
• developing radio and television commercials, advertising campaigns, and public announcements
• reviewing and coordinating the editing and production of broadcast media
• writing various reports
• developing goals and objectives
• preparing and monitoring budgets and authorizing expenditures

Benefits

• Competitive pay
• An average of $22,000 annually contributed toward your benefits and retirement
• A comprehensive package designed to support your health and wellness, financial security, work-life balance, and personal and professional growth and development

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level