Public Health Digital Communications Specialist

Kymber Consulting Group•Richmond, VA

2d•Hybrid

About The Position

We are seeking a highly motivated experienced Public Health Digital Communications Specialist with specialized expertise in suicide prevention, problem gaming, and gambling awareness to support a specific brand campaign. This role uniquely combines public health education credentials (MPH + CHES) with advanced content creation and social media management skills. Serve as both subject matter expert and creative communications professional creating evidence-based content for behavioral health initiatives.

Requirements

Minimum education: Master's in Public Health (MPH); Certified Health Education Specialist (CHES)
Minimum experience: five (5) consecutive years creating digital/print content for public health, non-profit, or human services organizations
Must be able to demonstrate that content develop has large reach to desired audience

Responsibilities

Serve as subject matter expert on suicide prevention, problem gaming, and gambling awareness, ensuring all content is evidence-based and aligns with best practices
Create and publish minimum 3 social media posts per week across Facebook and Instagram platforms, along with a monthly newsletter distributed to stakeholders
Produce high-quality multimedia content including videos, PSAs, infographics, and print materials for digital and physical distribution
Develop and maintain an annual content calendar with monthly themed focus areas, submitting all content at least one month in advance for organizational review and approval
Build and maintain brand consistency through development of style guidelines and management of a comprehensive digital asset library
Plan, coordinate, and execute suicide prevention and mental health awareness campaigns using the Strategic Prevention Framework, including promotion of webinars, conferences, and community educational events
Manage day-to-day social media operations including content scheduling, community engagement, audience growth strategies, and collaboration with Regional Administrator and Media Consultants
Track, analyze, and optimize campaign performance using data analytics tools to monitor KPIs such as reach, engagement, conversions, and website analytics
Provide crisis communication and risk management guidance to organizational leadership and collaborate with community partners on joint awareness initiatives
Attend regular leadership check-ins and prepare comprehensive reports including monthly performance summaries (social metrics, newsletter engagement, analytics) and end-of-year report, plus DBHDS Office-Prevention reports as required