Programmatic Yield Analyst

AMC Networks•New York, NY

7d•$85,000 - $95,000•Onsite

About The Position

AMC Networks is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world. We create and curate celebrated series and films across distinct brands and make them available to audiences everywhere. Our portfolio includes targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and HIDIVE; cable networks AMC, BBC AMERICA, Independent Film Company, Sundance TV and We TV; and film distribution labels Independent Film Company and RLJE Films. The company also operates AMC Studios, our in-house studio, production, and distribution operation behind acclaimed and fan-favorite originals including The Walking Dead Universe and the Anne Rice Immortal Universe, and AMC Networks International, our international programming business. We are currently seeking a Programmatic Yield Analyst to join our Pricing & Inventory and Direct Response team based in our New York, NY office.

Requirements

2–4 years of experience in digital publishing, programmatic advertising, yield management, or data analytics
Strong understanding of the programmatic advertising ecosystem (SSPs, DSPs, PMPs, Programmatic Guaranteed)
Strong analytical and reporting skills with advanced Excel proficiency
Ability to work with large datasets and translate data into clear insights
Strong attention to detail and problem-solving skills
Excellent organizational and communication skills

Responsibilities

Programmatic Deal Tracking: Track and monitor Programmatic deals, including Programmatic Guaranteed and Private Marketplace activity, ensuring accurate reporting on delivery, pacing, and revenue performance.
Core KPI Dashboards: Analyze and maintain core metrics including CPM, CTR, viewability, fill rates, win rates, and inventory utilization to identify opportunities to improve revenue and performance.
Programmatic Trend Analysis & Insights: Develop and maintain reporting on programmatic revenue trends by sales channels, agencies, verticals, platforms, and product lines. Analyze marketplace demand and performance trends using data from multiple sources including programmatic platforms, ad servers, and other internal reporting tools.
Data QA & Troubleshooting: Partner with Ad Operations, Sales, and Planning teams to investigate delivery issues, underperformance, or discrepancies in programmatic campaigns and deals.
Ad Hoc Reporting Support: Provide ad hoc reporting support to the Director and VP of Pricing & Inventory
Reporting Improvements: Support the development and enhancement of internal reporting tools, dashboards, and processes to improve the quality, accuracy, and accessibility of programmatic data.