Programmatic Product Manager

Walmart•Atlanta, GA

32d

About The Position

Welcome to Warner Bros. Discovery… the stuff dreams are made of. Who We Are… When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next… From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive. Summary: The Programmatic Product Manager – CNN will work across CNN and WBD Ad Platforms to deliver best in class programmatic experiences on CNN that aim to increase revenue, reduce latency, and improve page performance. This role can accomplish this by working across WBD Ad Platform and CNN Ad Experience to define, experiment, and deliver net new solutions. In addition, you will support our existing ad products and integrations. This role requires active communication across multiple stakeholders and consistent prioritization to deliver on outcomes.

Requirements

5+ years of Product Management experience, with a demonstrated record of launching and improving advertising or ad tech products, ideally in programmatic or related spaces.
Proven record of drafting, defining, and delivering on an Ad Product and Technology roadmap
Practical knowledge of programmatic ad technology (bid requests/responses, auction mechanics, deal types such as PMP, PG, Open Auction).
Experience partnering with DSPs, SSPs, agencies, or other third-party ad platforms.
Strong analytical, communication, and collaboration skills, with a data-driven approach to delivering business impact.
Comfort working with cross-functional teams in a fast-moving environment.
Bachelor’s degree in a relevant field, such as Management Information Systems, Computer Science, or equivalent practical experience.

Nice To Haves

Experience with web debugging tools such as Charles Proxy, Wireshark, Fiddler, etc..
Practical knowledge of ad trafficking and/or experience with Google Ad Manager

Responsibilities

Deliver a weekly, monthly, and quarterly updates to the CNN Ad Product team on ongoing projects, roadmap progress, and net new opportunities.
Embedded within the CNN Ad Product workstreams (Ad Platform and Ad Innovation) to understand CNN ad business objectives/goals on feature level
Document and define requirements coming from the WBD Programmatic teams impacting CNN code (i.e. in house ad platform changes)
Define ad product requirements and partner with internal teams and external stakeholders to enable programmatic monetization opportunities
Build reports and troubleshoot ad delivery issues associated with but not limited to – viewability, capacity, STR
Acceptance test new integrations and work with QA to create test cases and identify issues before they go to production
Own the CNN backlog across WBD Programmatic Development to drive business outcomes (increase revenue, decrease latency etc)

Stand Out From the Crowd

Upload your resume and get instant feedback on how well it matches this job.

Upload and Match Resume