Programmatic Media Specialist

Omnicom Media US OMG23•Burbank, CA

19h•Hybrid

About The Position

OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. Our Disney Entertainment TV teams work on tune in and streaming for networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team. The Job: OMG23 | Walt Disney Account | Programmatic OMG23 is looking for an Analyst, Programmatic to join our media team. In this role, you'll learn the ins and out of programmatic advertising while supporting campaign setup, optimization, and reporting for some of the biggest brands in entertainment. You'll partner with senior team members to ensure campaigns run smoothly, troubleshoot issues, and share insights that make future work even better.

Requirements

Bachelor’s degree or relevant experience
1+ years in programmatic in the digital media, advertising, strategy, or partnership space
DV360 experience required; The Trade Desk and Amazon a plus
Comfortable managing campaigns across display, video and dOOH
Pro with Excel and data organization
Excellent communication skills both written and verbal
Strong communicator (written and verbal)
Flexible and adaptable in fast-moving environments
Proactive problem-solver with sharp critical thinking
Breaks down complex ideas into simple, actionable takeaways

Responsibilities

Help set up and optimize programmatic campaigns across DSP’s including DV360, The Trade Desk and Amazon
Monitor pacing, campaign flights, and budgets
Keep internal documents up-to-date including pacing charts, optimization logs, and trafficking sheets
Troubleshoot and collaborate across teams to keep campaigns on track
Support day-to-day client communication, and campaign documentation
Stay current on account verticals and industry trends
Partner with internal teams and vendors to understand tools, data, and platforms
Pull reports, track KPI’s, and highlight performance insights
Ensure proper tagging, and trafficking processes are accurate
Share learnings to improve future campaigns